social-ecological transformation SINUS Study for the Friedrich-Ebert-Stiftung Social-ecological transformation Country report France Heidelberg, September 2023 Teil der INTEGRAL-SINUS-OPINION Gruppe social-ecological transformation 2 Task and objectives Empirical survey to identify opposing and advocating groups of the social-ecological transformation • The world is undergoing far-reaching changes. There seems to be no end to reports of record heat, storms and forest fires. Climate policy has been dodged for a long time; progress must be made quickly in phasing out fossil fuels and building up an energy supply and industrial production based on renewable energy. • At the same time, the pressure for change increasingly affects citizens directly. The path to a climate-neutral economy is associated with enormous technological, economic and social challenges: The accelerated expansion of renewable energy, the heat and transport transition, and the structural change of the economy- all of this will increasingly affect citizens. • Against this background, the SINUS Institute conducted a large-scale population survey in Europe and North America on behalf of the Competence Centre for Climate and Social Justice of the Friedich-Ebert-Stiftung: across 19 countries, the research delved into the perceptions, interests, and concerns that individuals associate with the social-ecological transformation. The survey’s primary objective was twofold: first, to provide an encompassing overview of attitudes towards climate policy, and second, to explore the degree of receptivity among various social segments toward climate policies. To achieve the latter, the survey design incorporated the Sinus-Meta-Milieus target group model. • The study results are intended to stimulate public discussions and provide an in-depth analysis of the conditions under which the climateneutral transformation of national economies can succeed and be supported by broad public acceptance. Based on these analyses, developing country- and milieu-specific communication strategies that address the population's different interests and fears and appropriately address them through suitable forms of communication is essential. social-ecological transformation 3 Table of contents 01 02 03 Method and sample 04 Problem awareness  Importance of environmental, nature and climate protection  Relevance of environmental policy fields of action  Relevance of climate change as a topic  Attitudes towards climate change  Consequences of climate change- Anxiety scale Climate and environmentally conscious behaviour  Attitudes towards climate and environmentally conscious behaviour  Barriers to climate and environmentally conscious behaviour  Motivators of climate and environmentally conscious behaviour 05 06 Changing way of living and economies  Assessment of the need for change  Attribution of responsibility  Attitudes towards policies  Attitudes towards the energy and heat transition Interest in information and level of knowledge  Interest in information and level of knowledge: Climate  Interest in information and level of knowledge: Policies Appendix: Communication  Topic interest in general  Consumer interests  Media use  Communication expectations social-ecological transformation 1 Method and sample social-ecological transformation Methodology and sample Method Standardised online survey (CAWI) Quota sample(gender, age, education and region) The interviews were conducted in the national language. Data collection Ø Interview duration: 23 minutes The data collection was carried out by Sociotrend GmbH. Target group Resident population aged from 18 to 69 years Sample size 1,201 persons Survey period 12.05.- 08.06.2023 5 Survey contents • Awareness of environmental, nature and climate protection topics • Climate and environmentally conscious behaviour: Attitudes, barriers and motivators • Attitudes towards change in way of living and economies: Necessity of change, Attribution of responsibility and political measures • Interest in information and level of knowledge: Climate change, ecological contexts and political measures social-ecological transformation 6 Methodology and sample Evaluation of the survey results • This report presents the survey results for France . The key findings are presented in graphs and charts. For better readability and comprehensibility, the percentages have been rounded to whole numbers. • The data set was examined for differences in the response behaviour of different population groups and presented in tabular form. The sociodemographic characteristics gender, age, education and net equivalent income were taken into account. • Gender: female, male (The answer category„non-binary" was taken into account in the survey, but not evaluated due to too small a number of cases). • Age groups: 18- to 29-year-olds, 30- to 39-year-olds, 40- to 49-year-olds, 50- to 59-year-olds, 60- to 69-year-olds • Educational groups: low: "Pas de certificat scolaire" or"École primaire et collège, p.ex. Brevet" or"BAA, EFAA"; medium: "Enseignement professionnel sans bac, p.ex. CAP, BEP, BM, MC, BPf/BP" or"Brevet d'enseignement agricole, commercial, industriel, social ou hôtelier" or"Bacclauréat(général, professionnel, technologique, de technicien)" or"Brevet(supérieur, de technicien)"; high: "Enseignement universitaire: Bac+1/2(p.ex. DEUG, DUT, BTS, DMA, Diplôme professionnels d'études universitaires, écoles spécialisée, divers)" or"Enseignement universitaire: Bac+3(p.ex. Licence, Diplôme)" or"Enseignement universitaire: Bac+4/5(p.ex. Diplôme professionnels, Maîtrise, Master, Doctorat)" • Net equivalent income*: low: less than 60% of median income; medium: 60 to 140% of median income; high: more than 140% of the median income * The net equivalent income is a net income weighted according to the number and age of persons living in the household. To calculate the net equivalent income, the net household income is divided by the number of persons weighted according to the OECD scale. This results in a means-weighted per capita net income. The calculated equivalised income was divided into three groups (below 60%, 60-140%, above 140% of the median income) using the median values available at Eurostat(2021). social-ecological transformation 7 Methodology and sample Evaluation of the survey results • In addition to the differentiation according to socio-demographic characteristics, the data was analysed according to the milieu affiliation of the respondents. By evaluating the findings according to the Sinus-Meta-Milieus, the socio-demographic analysis is supplemented by way of living and value components. • The milieu perspective does not replace the study of socio-demographic characteristics but complements and refines them by taking into account basic values that determine way of living and life goals as well as everyday attitudes to family, work, leisure and consumption. • Established test procedures of empirical social research were used to examine the statistical significance of survey results. The differences in the response behaviour of the analysed population groups were checked by means of a chi-square test(e.g. age group of 18 to 29 years compared to the average). This is based on a confidence interval of 95% or 99%, which is customary for social science purposes. • The examined characteristics are interpreted as overrepresented or underrepresented in the sample if the probability of this is at least 95%. Characteristics are considered to be strongly overrepresented or strongly underrepresented if a probability of 99% is applied. • The result of the significance test always depends on the group size. The larger the group(e.g. group of people with high educational qualifications), the more likely it is that even weak over- and under-representations can be shown to be significant. For this reason, it can happen in individual cases that identical numerical values are presented as differently over- or under-represented. social-ecological transformation 8 Demographic structure of the sample Gender Men Women 49 51 Age ø 43.8 years 18 to 29 years 22 30 to 39 years 19 40 to 49 years 20 50 to 59 years 20 60 to 69 years 19 Basis: 1,201 cases, total sample; figures in%. Marital status Single In partnership, living separately In partnership, living together Married/ registered partnership Living in separation/ divorced Widowed Persons in household 1 person 2 persons 3 persons 4 persons 5 persons 6 persons and more 31 5 14 41 7 2 26 34 18 14 6 2 Educational qualification Low Medium High 19 44 37 Children in household YES Yes, children aged 0-5 years Yes, children aged 6-13 Yes, children aged 14-17 Yes, children aged 18 and over (adult children) There are no children living in my household 10 17 13 15 41 59 social-ecological transformation 9 Demographic structure of the sample Occupational status In education In employment Manager or working in management Other employee Labourer Self-employed/entrepreneur Unemployed/Jobseeker Pensioner/retired Home-maker(m/f) 6 61 15 32 10 4 11 16 6 Basis: 1,201 cases, total sample; figures in%. Net household income Less than 1,000€ 1,000€-2,000€ 2,000€-3,000€ 3,000€-4,000€ 4,000€-5,000€ Above 5,000€ and more Not specified 10 28 24 17 9 6 6 Size of residency(number of inhabitants) 31 32 14 12 7 4 Below 1.000 1.000 10.000 10.000- 100.000->1.000.000 100.000 1.000.000 I don't know Region Île de France Centre- Val de Loire Bourgogne- Franche-Comté Normandie Hauts-de-France Grand Est Pays-de-la-Loire Bretagne Nouvelle-Aquitaine Occitanie Auvergne- Rhône-Alpes Provence-Alpes-Côte d'Azur Corse Outre-mer 20 4 4 5 9 9 6 5 9 9 12 8 0 0 social-ecological transformation 10 The Sinus-Meta-Milieus ® in France 18- 69 year olds Social status Higher Middle Lower Basic Values Established 11% Intellectuals 10% Performers 10% Cosmopolitan Avantgarde 8% Traditionals 8% Conventional Mainstream 13% Adaptive Navigators 9% Consumer-Materialists 11% Progressive Realists 8% SensationOriented 12% © SINUS Traditional Sense of Duty and Order Modernisation Individualisation, Self-actualisation, Pleasure Re-organisation Multiple Options, Experimentation, Paradoxes social-ecological transformation 11 The Sinus-Meta-Milieus® Short summary Established Status-driven conservative elite: High self-confidence, traditional responsibility and performance ethics, exclusivity and status claims, acceptance of social order Intellectuals Academic elite with post-material beliefs: High affinity for enjoyment, sensuality, art and culture, critical of globalisation, advocate for justice and public welfare, taking responsibility for oneself and others, affinity for education and high quality of life Performers Efficiency- and progress-oriented modern elite: Global economic and liberal thinking, affinity for higher consumption, modern design, adopting, interest in technology and digital, competitive and careeroriented, networker, open to change Cosmopolitan Avantgarde Ambitious and individualistic avant-garde: Cosmopolitan, urban, mobile and flexible, digital nomads, way of living vanguards, pronounced self-expression, postmodern way of living elite, antimainstream, desire to stand out, joie de vivre, ambitious and successoriented Progressive Realists Drivers of social transformation: Sustainable way of living but without renunciation, driving the global social transformation, progressive, optimistic, ease of dealing with contradictions, party and protest, seriousness and entertainment Adaptive Navigators SensationOriented Conventional Mainstream Traditionals ConsumerMaterialists Modern mainstream: Flexible pragmatists, young modern middle class, high willingness to adapt and perform, modern way of living, digital affinity, reliable and loyal, open to new – but tested and verified- things Materialistic- and entertainment-focused lower middle-class: Hedonistic, with focus on today, conspicuous consumption, unconcerned, open to risks, anti-bourgeois yet materialistic way of living, rejection of political correctness and conventions, looking for fun, action, entertainment, stimulation Harmony-seeking older middle-class: Desire for secure circumstances, fear of losing achievements, search for community, cohesion, social life, neighbourly support, distrust towards elites, feeling of being left out in favour of other groups, down to earth Order-seeking older generation: Petty bourgeois world, traditional working-class culture, desire for social security, harmony, consistency, voluntarily disconnection from modern way of living and digital culture, desire for simple, safe, down to earth Lower class striving for validation: Precarious living conditions, undemanding adaptation to necessities, desire for consumption standard of the middle class, defiant cohesion within their own community, fear of speed of change and being left behind social-ecological transformation 2 Problem awareness social-ecological transformation 13 Main findings Problem awareness Importance of environmental, nature and climate protection • With 64% mentions, inflation/decreasing purchasing power is most frequently counted among the five most important political topics. Public health service and care ranks second with 56% mentions. The topics of environmental, nature and climate protection as well as criminality and security follow with 45% mentions each. Relevance of environmental policy fields of action • Among the top five challenges to preserving our livelihoods, respondents most frequently rank water pollution(59%), climate change(52%) and the state of the oceans(50%). Increasing traffic and noise are least frequently seen as a priority area for environmental policy action(12%). Relevance of climate change as a topic • A clear majority of the population considers climate change to be a(very) important topic for France: On a scale from 0 "completely irrelevant" to 10"absolutely important", 58% of the respondents choose the scale points 8 to 10, another 24% choose the scale points 6 to 7. In contrast, it is only 3% of the respondents who choose the scale points 0 to 2. The scale average is 7.5. social-ecological transformation 14 Main findings Problem awareness Attitudes towards climate change • 95% of respondents believe that the destruction of nature endangers people and their livelihoods(highest level of agreement"Fully agree": 61%). At the same time, 82% say they are afraid of the consequences of climate change(highest level of agreement: 34%), while 40% think that many things are very exaggerated when it comes to the consequences of climate change(highest level of agreement: 12%). When asked if there are more important problems in our country than climate change, 52% agree(highest level of agreement: 13%) and 48% disagree. The statement that we should rather focus on adapting to the consequences of climate change instead of putting climate protection in the foreground is agreed by 64%(highest level of agreement: 15%) and disagreed by 36%. Consequences of climate change • Lack of water in everyday life scares the population the most: 68% of respondents rank this possible consequence among the five impacts of climate change that scare them the most. With 64% of the mentions, the increase in extreme weather events is in second place. The extinction of species in the animal and plant world and forest fires or forest dieback rank third and fourth with 46% each. The fifth most frequently mentioned effect is the increase in humanitarian crises(40%). Significantly fewer respondents are afraid of falling yields in agriculture(19%). social-ecological transformation 15 Importance of environmental, nature and climate protection Which of the following topics do you think are the most important for politicians in France to take care of? Please select up to 5 topics. Politically relevant topics Inflation, declining purchasing power Public health service and care Environmental, nature and climate protection Criminality, internal security Fair pensions and retirement provision More social justice Employment offers and fair wages Secure energy supply and affordable energy prices Migration and integration of immigrants Education, schools and universities Rule of law, fight against corruption Economic development and competitiveness Peace policy and stable relations with other countries Adequate and affordable housing Digitalisation Basis: 1,201 cases, total sample; figures in%. 8 7 3 25 21 17 15 33 32 30 45 45 41 64 56 social-ecological transformation 16 Importance of environmental, nature and climate protection Which of the following topics do you think are the most important for politicians in France to take care of? Please select up to 5 topics. Inflation, declining purchasing power Public health service and care Environmental, nature and climate protection Criminality, internal security Fair pensions and retirement provision More social justice Employment offers and fair wages Secure energy supply and affordable energy prices Migration and integration of immigrants Education, schools and universities Rule of law, fight against corruption Economic development and competitiveness Peace policy and stable relations with other countries Adequate and affordable housing Digitalisation Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 64 63 58 64 62 56 56 56 53 48 45 43 69 43 41 45 52 38 41 41 41 32 39 44 20 33 23 43 34 37 32 33 26 39 31 30 31 30 25 26 25 33 14 17 25 21 27 26 30 22 17 21 19 15 16 15 19 14 17 19 8 7 12 8 8 7 6 8 7 12 3 2- 5 7 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 66 65 65 54 63 54 34 37 55 48 55 45 40 43 50 30 30 29 31 30 30 24 33 38 28 32 24 17 17 21 22 15 10 18 14 14 7 6 5 7 4 5 6- 4 strongly overrepresented overrepresented CMA SEN PRO 71 59 64 56 51 62 36 42 62 54 38 33 59 40 43 40 30 32 27 35 44 30 29 32 35 20 15 11 20 26 19 16 13 5 18 13 6 11 6 7 8 7 1 6 2 strongly underrepresented underrepresented social-ecological transformation 17 Importance of environmental, nature and climate protection Which of the following topics do you think are the most important for politicians in France to take care of? Please select up to 5 topics. Inflation, declining purchasing power Public health service and care Environmental, nature and climate protection Criminality, internal security Fair pensions and retirement provision More social justice Employment offers and fair wages Secure energy supply and affordable energy prices Migration and integration of immigrants Education, schools and universities Rule of law, fight against corruption Economic development and competitiveness Peace policy and stable relations with other countries Adequate and affordable housing Digitalisation Basis: 1,201 cases, total sample; figures in%. Total 64 56 45 45 41 33 32 30 25 21 17 15 8 7 3 Gender Male Female 60 67 50 61 45 46 46 45 38 45 33 32 32 33 32 28 29 21 22 20 20 14 20 10 8 8 7 7 4 2 18-29 55 48 52 41 30 33 39 23 18 31 17 17 10 12 9 30-39 67 54 49 39 34 28 35 23 22 25 16 18 10 8 2 Age(years) 40-49 65 55 40 48 35 38 37 33 22 18 16 12 6 7 2 50-59 69 59 44 43 52 35 26 36 30 14 16 15 6 5 1 60-69 64 63 42 57 58 28 24 34 34 18 19 13 7 3 1 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 18 Importance of environmental, nature and climate protection Which of the following topics do you think are the most important for politicians in France to take care of? Please select up to 5 topics. Inflation, declining purchasing power Public health service and care Environmental, nature and climate protection Criminality, internal security Fair pensions and retirement provision More social justice Employment offers and fair wages Secure energy supply and affordable energy prices Migration and integration of immigrants Education, schools and universities Rule of law, fight against corruption Economic development and competitiveness Peace policy and stable relations with other countries Adequate and affordable housing Digitalisation Basis: 1,201 cases, total sample; figures in%. Total 64 56 45 45 41 33 32 30 25 21 17 15 8 7 3 Education Low Medium High 70 65 60 57 56 54 40 42 52 50 45 43 56 47 28 39 31 32 28 36 31 28 34 26 27 26 22 12 17 31 15 17 18 8 13 21 6 6 11 9 5 8 2 1 6 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 68 64 48 50 58 60 44 45 48 44 45 52 44 41 34 41 30 27 39 30 24 27 30 37 21 26 34 18 21 31 15 17 20 10 16 26 8 6 12 10 6 4 4 2 4 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 19 Relevance of environmental policy fields of action In your opinion, which of the following topics are among the greatest challenges to sustaining our livelihoods? Please select up to 5 from the list below. Environmental policy fields of action Pollution of the water/water quality Climate change, climate-damaging emissions State of the oceans Waste in the environment and living environment Air pollution/air quality Condition of the forests Species extinction in the animal and plant world Industrial agriculture Increasing consumption of energy and raw materials Development of green spaces Increasing traffic and noise Basis: 1,201 cases, total sample; figures in%. 59 52 50 47 47 41 38 35 30 24 12 social-ecological transformation 20 Relevance of environmental policy fields of action In your opinion, which of the following topics are among the greatest challenges to sustaining our livelihoods? Please select up to 5 from the list below. Pollution of the water/water quality Climate change, climate-damaging emissions State of the oceans Waste in the environment and living environment Air pollution/air quality Condition of the forests Species extinction in the animal and plant world Industrial agriculture Increasing consumption of energy and raw materials Development of green spaces Increasing traffic and noise Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 59 62 57 57 61 52 45 75 46 50 50 45 58 46 40 47 44 51 45 51 47 51 43 47 52 41 47 44 27 34 38 36 37 38 35 35 35 37 38 30 30 33 35 31 35 24 27 22 29 23 12 14 8 15 13 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 51 52 64 64 62 69 52 47 62 42 46 61 50 49 53 58 45 56 47 48 59 41 44 48 42 42 46 47 48 59 46 45 40 50 37 40 32 41 37 44 30 48 38 37 37 38 32 28 26 34 30 17 32 34 25 26 22 22 22 20 8 16 9 10 18 4 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 21 Relevance of environmental policy fields of action In your opinion, which of the following topics are among the greatest challenges to sustaining our livelihoods? Please select up to 5 from the list below. Pollution of the water/water quality Climate change, climate-damaging emissions State of the oceans Waste in the environment and living environment Air pollution/air quality Condition of the forests Species extinction in the animal and plant world Industrial agriculture Increasing consumption of energy and raw materials Development of green spaces Increasing traffic and noise Basis: 1,201 cases, total sample; figures in%. Total 59 52 50 47 47 41 38 35 30 24 12 Gender Male Female 59 60 50 54 50 50 46 49 48 46 40 43 34 41 35 35 35 26 26 22 13 11 18-29 59 50 46 45 57 35 33 28 35 28 16 30-39 59 54 45 50 48 37 43 35 35 21 12 Age(years) 40-49 55 51 46 48 38 44 38 37 31 25 12 50-59 57 53 59 47 43 43 38 37 30 25 10 60-69 68 52 55 46 48 48 37 40 21 19 9 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 22 Relevance of environmental policy fields of action In your opinion, which of the following topics are among the greatest challenges to sustaining our livelihoods? Please select up to 5 from the list below. Pollution of the water/water quality Climate change, climate-damaging emissions State of the oceans Waste in the environment and living environment Air pollution/air quality Condition of the forests Species extinction in the animal and plant world Industrial agriculture Increasing consumption of energy and raw materials Development of green spaces Increasing traffic and noise Basis: 1,201 cases, total sample; figures in%. Total 59 52 50 47 47 41 38 35 30 24 12 Education Low Medium High 63 59 59 44 49 59 59 47 48 46 48 47 44 47 48 50 43 36 41 36 38 36 36 34 21 28 39 22 24 25 12 13 11 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 56 62 57 48 51 63 49 49 57 46 48 44 47 47 49 44 41 35 41 36 36 34 35 38 29 30 39 20 28 14 14 11 13 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 23 Relevance of climate change as a topic There are always discussions about climate change, i.e. global warming, which leads to environmental changes and changes in the everyday life of every individual(e.g. energy prices). How important do you personally consider this topic for France? 4 3 2 56 7 8 1 0 0= completely irrelevant, can be forgotten Ø= 7,5 9 10 10= absolutely important, more important than anything else Basis: 1,201 cases, total sample; figures in%. 58 24 11 3 4 (0-2)(3-4)(5)(6-7)(8-10) social-ecological transformation 24 Relevance of climate change as a topic There are always discussions about climate change, i.e. global warming, which leads to environmental changes and changes in the everyday life of every individual(e.g. energy prices). How important do you personally consider this topic for France? 10=Absolutely important, more important than anything else 9 8 7 6 5 4 3 2 1 0=Totally irrelevant, can be forgotten Average Total EST INT PER COS ADA CMS TRA CMA SEN PRO 20 20 34 14 21 9 12 24 20 24 27 14 21 16 15 13 12 12 15 9 8 20 24 23 28 25 27 34 17 29 17 18 23 14 16 16 20 14 15 14 13 14 11 10 10 9 3 9 8 10 13 8 10 15 10 11 8 2 12 10 11 18 7 19 14 4 2 2 1 4 2 2 2 1 4 2 3 2 -- 2 1 3 4 3 2 2 1 1-- 2 3- 1- 3 1 1 --- 1 1 2-- 3 1 1--- 2 4- 4- 1 7,5 7,8 8,5 7,5 7,6 7,0 6,6 7,9 7,0 7,2 8,1 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 25 Relevance of climate change as a topic There are always discussions about climate change, i.e. global warming, which leads to environmental changes and changes in the everyday life of every individual(e.g. energy prices). How important do you personally consider this topic for France? 10=Absolutely important, more important than anything else 9 8 7 6 5 4 3 2 1 0=Totally irrelevant, can be forgotten Average Total 20 14 24 14 10 11 2 2 1 1 1 7,5 Gender Male Female 19 21 13 14 24 22 14 15 10 10 12 11 3 2 2 2 1 1 1 1 1 2 7,4 7,5 18-29 19 15 22 19 9 9 3 2 1 0 1 7,5 30-39 21 12 26 15 11 11 2 0 1 0 7,6 Age(years) 40-49 19 14 25 14 10 10 2 1 2 1 2 7,4 50-59 19 14 22 12 10 13 2 3 1 1 3 7,3 60-69 23 12 22 12 10 13 2 3 1 1 7,5 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 26 Relevance of climate change as a topic There are always discussions about climate change, i.e. global warming, which leads to environmental changes and changes in the everyday life of every individual(e.g. energy prices). How important do you personally consider this topic for France? 10=Absolutely important, more important than anything else 9 8 7 6 5 4 3 2 1 0=Totally irrelevant, can be forgotten Average Total 20 14 24 14 10 11 2 2 1 1 1 7,5 Education Low Medium High 24 19 20 10 12 18 17 27 23 14 14 15 13 9 10 15 12 8 2 2 3 0 2 2 1 1 1 1 1 0 2 1 1 7,3 7,4 7,6 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 23 19 18 10 14 21 23 24 26 11 16 12 12 8 12 12 11 7 2 3 2 1 2 2 1 1 1 2 1 3 7,3 7,5 7,7 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 27 Attitudes towards climate change If you now think about the topic environment and climate. To what extent do you agree with the following statements? The destruction of nature endangers people and their livelihoods. 95 I am afraid of the consequences of climate change. 82 Instead of focusing on climate protection, we should rather concentrate on adapting to the consequences of climate change. 64 There are more important problems in our country than climate change. 52 When it comes to the consequences of climate change, many things are greatly exaggerated. 40 Basis: 1,201 cases, total sample; figures in%. 60 35 41 5 34 48 14 4 18 15 49 28 8 36 13 39 35 13 48 12 28 38 22 60 Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 28 Attitudes towards climate change If you now think about the topic environment and climate. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" The destruction of nature endangers people and their livelihoods. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 95 98 100 96 93 93 97 98 95 90 98 I am afraid of the consequences of climate change. 82 88 92 86 80 77 71 85 72 79 93 Instead of focusing on climate protection, we should rather concentrate on adapting to the consequences of climate change. 64 74 38 66 63 77 71 55 66 74 52 There are more important problems in our country than climate change. 52 50 22 52 63 68 60 42 62 66 30 When it comes to the consequences of climate change, many things are greatly exaggerated. 40 41 14 39 50 53 45 30 39 58 25 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 29 Attitudes towards climate change If you now think about the topic environment and climate. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total The destruction of nature endangers people and their livelihoods. 95 I am afraid of the consequences of climate change. 82 Instead of focusing on climate protection, we should rather concentrate on adapting to the consequences of climate change. 64 There are more important problems in our country than climate change. 52 When it comes to the consequences of climate change, many things are greatly exaggerated. 40 Gender Male Female 95 96 80 84 65 64 56 48 44 37 18-29 95 87 59 52 41 30-39 98 87 58 50 40 Age(years) 40-49 96 82 67 53 39 50-59 94 77 67 55 42 60-69 96 75 72 50 39 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 30 Attitudes towards climate change If you now think about the topic environment and climate. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" The destruction of nature endangers people and their livelihoods. Total 95 I am afraid of the consequences of climate change. 82 Instead of focusing on climate protection, we should rather concentrate on adapting to the consequences of climate change. 64 There are more important problems in our country than climate change. 52 When it comes to the consequences of climate change, many things are greatly exaggerated. 40 Education Low Medium High 96 96 96 76 82 84 73 70 54 61 54 46 44 43 35 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 95 96 96 82 82 81 69 65 57 54 53 46 42 41 30 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 31 Consequences of climate change- Anxiety scale When you think about the consequences of climate change, what scares you the most? Please select up to 5 answer options from the following list. Consequences of climate change Water shortage in everyday life Increase in extreme weather events Species extinction in the animal and plant world Forest fires, forest dieback Increase in humanitarian crises, spread of(new) diseases Military conflicts over raw materials and water Rising sea levels due to melting of the poles Increased immigration, migration Economic damage Impairment of my health and personal quality of life Falling yields in agriculture Don't know 1 I am not afraid 2 Basis: 1,201 cases, total sample; figures in%. 46 46 40 37 32 28 24 21 19 68 64 social-ecological transformation 32 Consequences of climate change- Anxiety scale When you think about the consequences of climate change, what scares you the most? Please select up to 5 answer options from the following list. Water shortage in everyday life Increase in extreme weather events Species extinction in the animal and plant world Forest fires, forest dieback Increase in humanitarian crises, spread of(new) diseases Military conflicts over raw materials and water Rising sea levels due to melting of the poles Increased immigration, migration Economic damage Impairment of my health and personal quality of life Falling yields in agriculture Don't know I am not afraid Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 68 71 77 68 61 64 56 85 66 63 46 36 60 45 44 46 51 53 48 34 40 33 52 37 45 37 47 35 33 39 32 35 35 35 28 28 34 13 24 24 24 26 14 24 30 21 25 14 18 31 19 26 17 22 12 1 - 1 1 2 1 1- 1 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 65 67 70 79 51 68 54 60 72 54 60 76 43 45 46 52 33 61 43 41 54 53 38 46 28 41 37 35 37 53 42 37 25 30 39 42 35 26 38 29 33 30 32 44 32 36 23 13 31 19 23 27 25 22 21 21 18 20 27 21 21 20 23 17 15 19 2 1 1- 4 3 1 6 3 3 3 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 33 Consequences of climate change- Anxiety scale When you think about the consequences of climate change, what scares you the most? Please select up to 5 answer options from the following list. Water shortage in everyday life Increase in extreme weather events Species extinction in the animal and plant world Forest fires, forest dieback Increase in humanitarian crises, spread of(new) diseases Military conflicts over raw materials and water Rising sea levels due to melting of the poles Increased immigration, migration Economic damage Impairment of my health and personal quality of life Falling yields in agriculture Don't know I am not afraid Basis: 1,201 cases, total sample; figures in%. Total 68 64 46 46 40 37 32 28 24 21 19 1 2 Gender Male Female 65 70 61 67 42 50 43 48 40 39 39 35 34 31 35 22 23 24 22 21 20 18 1 2 2 2 18-29 63 60 41 42 44 42 31 22 24 24 18 2 1 30-39 60 63 49 42 43 41 36 22 29 24 17 1 1 Age(years) 40-49 66 64 49 44 38 36 30 24 25 23 20 1 3 50-59 72 70 46 50 38 34 32 35 21 18 20 1 3 60-69 79 63 45 53 35 31 33 38 20 17 21 2 3 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 34 Consequences of climate change- Anxiety scale When you think about the consequences of climate change, what scares you the most? Please select up to 5 answer options from the following list. Water shortage in everyday life Increase in extreme weather events Species extinction in the animal and plant world Forest fires, forest dieback Increase in humanitarian crises, spread of(new) diseases Military conflicts over raw materials and water Rising sea levels due to melting of the poles Increased immigration, migration Economic damage Impairment of my health and personal quality of life Falling yields in agriculture Don't know I am not afraid Basis: 1,201 cases, total sample; figures in%. Total 68 64 46 46 40 37 32 28 24 21 19 1 2 Education Low Medium High 67 72 64 59 64 66 49 44 46 54 47 40 36 36 46 31 36 41 34 31 33 29 29 28 24 24 24 19 20 24 21 21 17 2 1 1 4 2 2 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 66 68 71 60 65 66 47 46 47 45 47 44 34 41 46 36 37 39 31 32 38 25 28 43 26 24 20 25 21 16 19 21 12 2 1 3 2 1 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 3 Climate and environmentally conscious behaviour social-ecological transformation 36 Main findings Climate and environmentally conscious behaviour Attitudes towards climate and environmentally conscious behaviour • 93% of respondents believe that we all have to become active ourselves and start changing the way we live in order to maintain a liveable environment for us and the generations that follow(highest level of agreement"Fully agree": 46%). • Furthermore, 90% of respondents would be willing to do more for environmental and climate protection if the resulting costs were distributed in a socially just manner(highest level of agreement: 38%). • Slightly fewer, but still two thirds of respondents(66%) claim to actively contribute to changing society(highest level of agreement: 17%). Barriers to climate and environmentally conscious behaviour • Around 90% of respondents believe that we should be willing to change our way of living for the benefit of the environment(highest level of agreement"Fully agree": 39%). However, 60%(also) say that they themselves are only willing to do something to protect the environment if this does not affect their own standard of living(highest level of agreement: 15%). social-ecological transformation 37 Main findings Climate and environmentally conscious behaviour • 79% fear that a fundamental change in our way of living and doing business is associated with high personal costs (highest approval rating: 23%). Furthermore, 71% consider corresponding measures for climate and environmental protection to be socially unjust, as they burden low-income earners in particular(highest approval rating: 24%). 60% say that they personally lack the financial means to do something for climate protection(highest level of agreement: 21%). • 82% would be willing to do more to protect the environment if everyone acted in this way(highest level of agreement: 31%). However, 51% believe that others should first take the first step before contributing to climate protection themselves(highest level of agreement: 18%). Furthermore, 40% do not believe that their own behaviour can make a significant contribution to environmental protection(highest level of agreement: 11%). • 70% say they are annoyed when others try to tell them how to live(highest level of agreement: 27%). In addition, 65% complain that they will soon not be able to do anything at all if there are even more regulations for climate and environmental protection(highest approval rating: 17%). • 64% think that businesses know best how to implement the necessary change(highest level of agreement: 15%). Furthermore, 35% think that science and technology will solve the problem of climate change without us having to fundamentally change our way of living(highest level of agreement: 9%). social-ecological transformation 38 Main findings Climate and environmentally conscious behaviour • 51% say that businesses that need a lot of energy for their production cannot implement strict climate protection requirements(highest level of agreement: 12%). Furthermore, 44% say that preserving jobs is more important than climate and environmental protection(highest level of agreement: 10%). 44% also think that combating climate change is detrimental to the economy(highest approval rating: 12%). • Almost one in two(47%) find it difficult to shape their own lives in an environmentally and climate-friendly way(highest level of agreement: 10%). Furthermore, 68% say that the poor infrastructure makes it impossible to do without a car (highest level of agreement: 29%). A quarter of the respondents say they do not see the point of changing their own behaviour for something that may happen in the future(highest level of agreement: 8%). Motivators of climate and environmentally conscious behaviour • According to 92% of respondents, each individual has a responsibility to ensure that we leave a liveable environment for future generations(highest level of agreement"Fully agree": 49%). Furthermore, 92% also believe that environmental protection is a matter of decency and civic duty(highest level of agreement: 40%). That more environmental protection also means better quality of life and health for all is said by 90%(highest level of agreement: 42%). 77% feel personally responsible for the preservation of nature and the environment(highest approval rating: 22%). social-ecological transformation 39 Main findings Climate and environmentally conscious behaviour • 87% believe that businesses must become more climate-friendly, as otherwise there is a risk of economic damage (highest approval rating: 33%). Furthermore, 82% believe that switching to environmentally and climate-friendly products and production processes offers great employment opportunities(highest approval rating: 22%). 80% believe that a consistent policy to protect the environment will have a positive impact on the competitiveness of businesses in the future(highest approval rating: 24%). • 87% see the industrialised countries as having a special responsibility for climate protection, since they have played a significant role causing climate change(highest level of agreement: 41%). Furthermore, 81% say they feel better when they buy products that have less impact on the environment and climate(highest level of agreement: 30%). • 83% of respondents feel a strong connection with nature(highest level of agreement: 32%). Furthermore, 90% feel that spending time in nature significantly enhances their quality of life(highest level of agreement: 39%). social-ecological transformation 40 Attitudes towards climate and environmentally conscious behaviour Below you can see some statements. How much do you agree with the following statements? To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start 93 changing the way we live. I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just 90 manner. 46 38 47 52 7 52 73 10 I commit myself to actively changing society. 66 17 49 28 6 34 Basis: 1,201 cases, total sample; figures in%. Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 41 Attitudes towards climate and environmentally conscious behaviour Below you can see some statements. How much do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 93 98 99 94 92 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 90 94 89 96 93 I commit myself to actively changing society. 66 82 79 63 72 Response category:"Fully agree" Total EST INT PER COS To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 46 52 69 39 41 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 38 36 43 36 32 I commit myself to actively changing society. 17 23 21 16 25 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 92 90 96 89 85 98 86 91 88 87 87 93 66 47 75 49 70 74 ADA CMS TRA CMA SEN PRO 27 41 48 36 43 70 25 46 30 41 38 55 13 12 14 10 20 22 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 42 Attitudes towards climate and environmentally conscious behaviour Below you can see some statements. How much do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 93 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 90 I commit myself to actively changing society. 66 Response category:"Fully agree" Total To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 46 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 38 I commit myself to actively changing society. 17 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 90 96 90 91 68 65 Gender Male Female 44 48 39 38 17 17 18-29 94 92 75 30-39 95 92 65 Age(years) 40-49 91 88 63 50-59 91 89 64 60-69 94 90 66 18-29 50 42 22 30-39 51 36 22 Age(years) 40-49 42 35 13 50-59 43 37 14 60-69 44 42 14 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 43 Attitudes towards climate and environmentally conscious behaviour Below you can see some statements. How much do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 93 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 90 I commit myself to actively changing society. 66 Response category:"Fully agree" Total To maintain a liveable environment for us and the generations that follow, all of us have to be actively involved and start changing the way we live. 46 I would be willing to do more for environmental and climate protection if the costs incurred were distributed in a socially just manner. 38 I commit myself to actively changing society. 17 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 92 94 92 90 91 90 62 67 69 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 92 94 94 91 91 85 68 67 67 Education Low Medium High 42 47 47 44 40 34 16 16 19 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 46 46 49 43 38 30 18 18 17 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 44 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? For the sake of the environment, we should all be willing to change our way of living. I would be willing to do more to protect the environment if everyone acted like this. I fear that a fundamental change in our way of living and doing business will come at a high cost to me. I get annoyed when others try to tell me how to live. Measures to protect the climate and the environment are socially unjust, as they burden low-income earners in particular. Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. Businesses know best how to implement the necessary change. I am only willing to do something to protect the environment if my standard of living is not affected as a result. Basis: 1,201 cases, total sample; figures in%. 39 31 23 27 24 29 17 15 15 50 83 51 14 4 56 18 3 43 24 6 47 22 7 39 22 10 48 28 7 49 30 6 45 32 8 Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 45 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Personally, I lack the financial means to do something for climate protection. 21 39 32 8 Before I contribute to climate protection myself, others should take the first step. 18 33 33 16 Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. 12 39 33 16 I find it difficult to shape my life in an environmentally and climate-friendly way. 10 37 42 11 Tackling climate change is detrimental to the economy. 12 32 43 13 Preserving jobs is more important than climate and environmental protection. 10 34 42 14 I do not believe that I can contribute significantly to environmental protection with my behaviour. 11 29 Science and technology will solve the problem of climate change without us having to fundamentally change our 9 26 way of living. I don't see the point of changing my behaviour today for something that may happen in the future. 8 17 42 41 39 18 24 36 Basis: 1,201 cases, total sample; figures in%. Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 46 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO For the sake of the environment, we should all be willing to change our way of living. 89 94 97 91 90 82 87 93 80 80 94 I would be willing to do more to protect the environment if everyone acted like this. 82 92 78 86 82 78 79 78 79 80 86 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 79 84 61 78 78 85 84 70 88 77 74 I get annoyed when others try to tell me how to live. 70 72 53 65 68 80 76 59 86 76 63 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 71 66 59 71 73 70 79 62 80 71 71 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 68 71 58 71 69 69 74 61 62 64 69 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 65 72 50 65 63 78 66 55 70 65 56 Businesses know best how to implement the necessary change. 64 72 54 66 62 72 60 70 56 63 70 I am only willing to do something to protect the environment if my standard of living is not affected as a result. 60 63 36 58 64 76 65 47 68 64 50 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 47 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO Personally, I lack the financial means to do something for climate protection. 60 63 37 53 60 69 70 48 77 66 46 Before I contribute to climate protection myself, others should take the first step. Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. I find it difficult to shape my life in an environmentally and climate-friendly way. 51 61 19 50 48 60 65 43 56 61 42 51 67 26 52 52 65 52 42 49 56 38 47 43 34 48 49 53 51 34 47 58 52 Tackling climate change is detrimental to the economy. 44 51 18 44 42 60 56 33 42 57 33 Preserving jobs is more important than climate and environmental protection. 44 50 19 50 54 60 46 33 43 54 26 I do not believe that I can contribute significantly to environmental protection with my behaviour. 40 47 17 35 43 51 49 30 47 50 25 Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. 35 45 14 40 47 46 34 28 28 42 24 I don't see the point of changing my behaviour today for something that may happen in the future. 25 31 2 23 35 38 19 17 27 47 13 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 48 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total For the sake of the environment, we should all be willing to change our way of living. 89 I would be willing to do more to protect the environment if everyone acted like this. 82 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 79 I get annoyed when others try to tell me how to live. 70 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 71 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 68 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 65 Businesses know best how to implement the necessary change. 64 I am only willing to do something to protect the environment if my standard of living is not affected as a result. 60 Gender Male Female 86 91 82 82 79 78 70 71 73 68 66 68 69 60 63 65 62 58 18-29 84 85 73 70 72 66 65 68 54 30-39 91 88 77 66 67 65 62 64 56 Age(years) 40-49 91 76 81 73 71 70 61 66 59 50-59 89 80 79 74 69 66 66 56 62 60-69 87 81 83 70 74 69 69 67 68 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 49 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Personally, I lack the financial means to do something for climate protection. Before I contribute to climate protection myself, others should take the first step. Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. I find it difficult to shape my life in an environmentally and climate-friendly way. Tackling climate change is detrimental to the economy. Preserving jobs is more important than climate and environmental protection. I do not believe that I can contribute significantly to environmental protection with my behaviour. Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. I don't see the point of changing my behaviour today for something that may happen in the future. Total 60 51 51 47 44 44 40 35 25 Gender Male Female 61 59 54 49 52 49 50 45 49 40 46 42 44 37 41 29 29 22 18-29 54 51 47 52 43 46 46 42 29 30-39 60 55 53 47 43 42 38 37 26 Age(years) 40-49 60 48 54 52 45 46 40 36 29 50-59 64 52 51 43 44 44 40 28 19 60-69 62 52 48 41 48 42 39 30 24 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 50 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total For the sake of the environment, we should all be willing to change our way of living. 89 I would be willing to do more to protect the environment if everyone acted like this. 82 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 79 I get annoyed when others try to tell me how to live. 70 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 71 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 68 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 65 Businesses know best how to implement the necessary change. 64 I am only willing to do something to protect the environment if my standard of living is not affected as a result. 60 Education Low Medium High 87 90 88 80 82 83 87 80 72 78 73 64 78 71 66 67 70 64 70 68 57 65 66 61 65 63 53 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 88 88 93 81 83 78 84 78 68 74 70 64 76 70 59 66 67 69 69 64 61 67 62 65 65 60 47 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 51 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Personally, I lack the financial means to do something for climate protection. Before I contribute to climate protection myself, others should take the first step. Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. I find it difficult to shape my life in an environmentally and climate-friendly way. Tackling climate change is detrimental to the economy. Preserving jobs is more important than climate and environmental protection. I do not believe that I can contribute significantly to environmental protection with my behaviour. Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. I don't see the point of changing my behaviour today for something that may happen in the future. Total 60 51 51 47 44 44 40 35 25 Education Low Medium High 73 66 46 60 56 43 52 54 46 48 48 46 50 46 40 47 44 42 45 43 35 33 34 37 29 27 21 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 70 60 30 59 51 36 57 49 45 53 45 39 50 43 42 47 45 35 46 39 29 37 34 37 29 25 19 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 52 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO For the sake of the environment, we should all be willing to change our way of living. 39 44 64 33 37 21 29 44 29 38 54 I would be willing to do more to protect the environment if everyone acted like this. 31 33 41 28 24 21 28 22 27 35 52 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 29 30 29 24 18 17 42 24 31 31 34 I get annoyed when others try to tell me how to live. 27 24 12 26 17 30 41 15 35 34 21 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 24 16 15 14 18 18 37 18 36 30 26 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 23 22 10 19 18 21 29 17 42 24 20 Personally, I lack the financial means to do something for climate protection. 21 23 8 17 14 21 22 14 39 27 17 Before I contribute to climate protection myself, others should take the first step. 18 19 9 12 12 11 28 14 29 25 18 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 17 17 11 16 10 16 20 12 23 23 21 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 53 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO I am only willing to do something to protect the environment if my standard of living is not affected as a result. 15 14 10 11 15 14 18 5 16 25 15 Businesses know best how to implement the necessary change. 15 20 9 18 16 13 15 13 12 17 17 Tackling climate change is detrimental to the economy. 12 15 1 12 11 8 18 6 17 17 12 Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. 12 17 3 15 8 6 12 13 17 15 10 I do not believe that I can contribute significantly to environmental protection with my behaviour. 11 12 2 8 9 18 14 10 11 16 5 Preserving jobs is more important than climate and environmental protection. 10 9 2 11 18 10 15 5 10 16 3 I find it difficult to shape my life in an environmentally and climate-friendly way. 10 7 4 10 9 9 10 10 11 19 10 Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. 9 17 4 8 13 12 8 I don't see the point of changing my behaviour today for something that may happen in the future. 8 11- 11 7 12 6 3 7 12 8 7 10 12 4 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 54 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total For the sake of the environment, we should all be willing to change our way of living. 39 I would be willing to do more to protect the environment if everyone acted like this. 31 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 29 I get annoyed when others try to tell me how to live. 27 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 24 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 23 Personally, I lack the financial means to do something for climate protection. 21 Before I contribute to climate protection myself, others should take the first step. 18 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 17 Gender Male Female 38 39 32 30 30 27 29 25 26 21 23 23 21 21 19 18 22 13 18-29 42 38 26 26 23 22 18 16 22 30-39 41 34 28 23 20 23 21 18 14 Age(years) 40-49 42 27 30 30 26 26 20 16 20 50-59 36 27 31 28 25 23 23 22 12 60-69 32 28 29 26 24 20 23 20 18 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 55 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" I am only willing to do something to protect the environment if my standard of living is not affected as a result. Businesses know best how to implement the necessary change. Tackling climate change is detrimental to the economy. Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. I do not believe that I can contribute significantly to environmental protection with my behaviour. Preserving jobs is more important than climate and environmental protection. I find it difficult to shape my life in an environmentally and climate-friendly way. Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. I don't see the point of changing my behaviour today for something that may happen in the future. Total 15 15 12 12 11 10 10 9 8 Gender Male Female 17 13 16 15 14 11 12 12 13 9 11 10 10 10 11 7 10 6 18-29 15 18 14 10 11 13 15 14 12 30-39 15 14 10 14 10 9 11 9 6 Age(years) 40-49 17 17 14 14 12 9 10 9 11 50-59 12 14 12 14 12 9 7 7 6 60-69 15 12 12 8 9 10 8 6 4 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 56 Barriers to climate and environmentally conscious behaviour(1) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total For the sake of the environment, we should all be willing to change our way of living. 39 I would be willing to do more to protect the environment if everyone acted like this. 31 Poor infrastructure(e.g. lack of cycle paths, lack of train routes, too little public transport) makes it impossible for me to give up my car. 29 I get annoyed when others try to tell me how to live. 27 Measures to protect the climate and the environment are socially unjust, as they burden lowincome earners in particular. 24 I fear that a fundamental change in our way of living and doing business will come at a high cost to me. 23 Personally, I lack the financial means to do something for climate protection. 21 Before I contribute to climate protection myself, others should take the first step. 18 If regulations regarding climate and environmental protection increase, we'll soon not be able to do anything at all. 17 Education Low Medium High 36 40 39 30 32 31 31 29 27 33 30 20 27 25 20 31 23 18 31 22 15 24 20 13 21 17 16 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 40 39 36 31 31 31 27 29 36 29 27 23 26 23 18 30 20 18 28 19 9 21 19 11 22 15 17 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 57 Barriers to climate and environmentally conscious behaviour(2) Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" I am only willing to do something to protect the environment if my standard of living is not affected as a result. Businesses know best how to implement the necessary change. Tackling climate change is detrimental to the economy. Businesses that need a lot of energy for their production cannot implement strict climate protection requirements. I do not believe that I can contribute significantly to environmental protection with my behaviour. Preserving jobs is more important than climate and environmental protection. I find it difficult to shape my life in an environmentally and climate-friendly way. Science and technology will solve the problem of climate change without us having to fundamentally change our way of living. I don't see the point of changing my behaviour today for something that may happen in the future. Total 15 15 12 12 11 10 10 9 8 Education Low Medium High 15 15 14 17 16 13 12 13 11 14 12 11 13 12 9 12 10 10 12 10 10 6 10 10 10 8 7 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 18 14 11 18 14 13 15 10 13 15 11 10 14 10 8 13 10 8 15 8 8 11 8 10 10 7 7 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 58 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Environmental protection is a matter of decency and civic duty. Every individual bears responsibility for leaving a liveable environment for future generations. More environmental protection also means more quality of life and health for all. Being in nature greatly enhances my quality of life. Businesses must become more climate-friendly, otherwise there is a risk of economic damage. The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. I feel a strong connection with nature. The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. I feel better when I buy products that have less impact on the environment and climate. Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. I feel personally responsible for the conservation of nature and the environment. Basis: 1,201 cases, total sample; figures in%. 40 52 62 49 43 62 42 48 82 39 51 91 33 54 10 3 41 46 11 2 32 51 14 3 22 60 15 3 30 51 15 4 24 56 16 4 22 55 18 5 Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 59 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS Environmental protection is a matter of decency and civic duty. 92 94 98 94 91 Every individual bears responsibility for leaving a liveable environment for future generations. 92 95 97 95 87 More environmental protection also means more quality of life and health for all. 90 94 97 91 91 Being in nature greatly enhances my quality of life. 90 94 95 88 84 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 87 94 97 87 90 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 87 88 94 80 85 I feel a strong connection with nature. 83 90 89 85 74 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 82 91 95 86 85 I feel better when I buy products that have less impact on the environment and climate. 81 93 94 82 81 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 80 90 94 82 86 I feel personally responsible for the conservation of nature and the environment. 77 86 91 75 81 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 89 93 92 92 92 97 86 89 94 86 92 95 80 83 89 84 86 83 80 87 89 79 72 83 78 73 86 71 64 86 71 69 85 strongly overrepresented overrepresented CMA SEN PRO 89 88 97 89 89 91 86 85 93 90 84 93 80 84 94 85 86 94 80 76 84 73 73 89 64 76 91 74 76 92 67 70 80 strongly underrepresented underrepresented social-ecological transformation 60 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total Environmental protection is a matter of decency and civic duty. 92 Every individual bears responsibility for leaving a liveable environment for future generations. 92 More environmental protection also means more quality of life and health for all. 90 Being in nature greatly enhances my quality of life. 90 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 87 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 87 I feel a strong connection with nature. 83 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 82 I feel better when I buy products that have less impact on the environment and climate. 81 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 80 I feel personally responsible for the conservation of nature and the environment. 77 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 90 94 91 94 88 92 88 92 85 90 85 88 84 84 83 81 78 84 77 84 77 77 18-29 90 89 88 85 89 85 73 85 85 82 78 30-39 91 93 92 89 90 85 82 83 78 89 78 Age(years) 40-49 92 92 89 90 86 89 86 82 82 77 77 50-59 94 93 88 93 87 87 89 75 78 76 76 60-69 94 95 95 94 85 87 88 84 81 79 74 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 61 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total Environmental protection is a matter of decency and civic duty. 92 Every individual bears responsibility for leaving a liveable environment for future generations. 92 More environmental protection also means more quality of life and health for all. 90 Being in nature greatly enhances my quality of life. 90 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 87 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 87 I feel a strong connection with nature. 83 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 82 I feel better when I buy products that have less impact on the environment and climate. 81 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 80 I feel personally responsible for the conservation of nature and the environment. 77 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 93 94 90 92 94 90 88 92 90 91 92 88 87 88 88 86 88 85 86 84 82 81 79 86 78 84 80 79 80 82 73 78 78 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 92 92 94 93 93 91 89 91 92 89 90 93 89 87 84 86 86 86 82 85 83 81 82 86 82 80 82 81 80 81 79 76 84 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 62 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total EST INT PER COS Every individual bears responsibility for leaving a liveable environment for future generations. 49 50 79 49 38 More environmental protection also means more quality of life and health for all. 42 51 59 34 35 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 41 43 44 32 35 Environmental protection is a matter of decency and civic duty. 40 45 62 33 35 Being in nature greatly enhances my quality of life. 39 46 46 34 30 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 33 38 49 26 28 I feel a strong connection with nature. 32 37 42 30 31 I feel better when I buy products that have less impact on the environment and climate. 30 32 48 29 24 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 24 29 38 19 25 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 22 26 35 17 24 I feel personally responsible for the conservation of nature and the environment. 22 26 38 20 16 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 27 44 55 20 35 40 30 40 33 26 36 37 26 40 40 16 23 33 22 31 26 12 26 30 11 19 24 12 18 16 8 15 23 strongly overrepresented overrepresented CMA SEN PRO 52 39 59 40 44 58 52 38 62 41 36 55 45 33 47 32 34 53 35 32 36 22 35 50 18 26 37 21 23 32 22 29 28 strongly underrepresented underrepresented social-ecological transformation 63 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total Every individual bears responsibility for leaving a liveable environment for future generations. 49 More environmental protection also means more quality of life and health for all. 42 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 41 Environmental protection is a matter of decency and civic duty. 40 Being in nature greatly enhances my quality of life. 39 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 33 I feel a strong connection with nature. 32 I feel better when I buy products that have less impact on the environment and climate. 30 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 24 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 22 I feel personally responsible for the conservation of nature and the environment. 22 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 47 51 40 43 40 42 38 42 37 40 32 33 31 34 27 33 26 23 23 22 23 22 18-29 45 42 46 39 37 40 27 39 26 26 27 30-39 54 45 36 39 38 28 34 33 30 21 24 Age(years) 40-49 50 41 44 41 36 34 31 30 25 22 23 50-59 47 39 39 41 40 29 34 26 21 20 20 60-69 49 41 38 42 44 32 37 24 18 21 18 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 64 Motivators of climate and environmentally conscious behaviour Here are some statements on the topic of environmental and climate protection. To what extent do you agree with the following statements? Response category:"Fully agree" Total Every individual bears responsibility for leaving a liveable environment for future generations. 49 More environmental protection also means more quality of life and health for all. 42 The industrialised countries have a special responsibility for climate protection since they have played a significant role in causing climate change. 41 Environmental protection is a matter of decency and civic duty. 40 Being in nature greatly enhances my quality of life. 39 Businesses must become more climate-friendly, otherwise there is a risk of economic damage. 33 I feel a strong connection with nature. 32 I feel better when I buy products that have less impact on the environment and climate. 30 Consistent policies to protect the environment will have a positive impact on the competitiveness of the economy in the future. 24 The switch to environmentally and climate-friendly products and production processes offers great employment opportunities. 22 I feel personally responsible for the conservation of nature and the environment. 22 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 46 49 50 41 42 42 44 40 40 39 42 40 45 39 36 33 30 36 37 30 32 29 29 32 23 22 28 22 22 23 25 21 24 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 46 50 54 40 44 37 46 39 34 41 39 48 40 40 37 34 32 34 33 34 28 34 29 34 28 23 22 27 21 22 25 21 27 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 4 Changing way of living and economies social-ecological transformation 66 Main findings Changing way of living and economies Assessment of the need for change • When asked whether a fundamental change in our way of living and doing business is necessary in France, a good fourfifths of respondents answered"Yes, definitely"(38%) or"rather yes"(44%). This contrasts with 13% who(tend) not to think that fundamental change is necessary. A further 5% answered"I don't know„. Attribution of responsibility- Which actors do too little? • In the opinion of the population, it is above all politicians, the government and businesses that should do more to tackle climate change: 75% of respondents say that Political Parties are(much) too little involved. In each case, 74% take the government and businesses more seriously. • 66% want more responsibility from the European Union. 60% think local governments(e.g. municipality/city) should do more. • That citizens in their area make(way) too little effort, say 65% of respondents. 61% think that the trade unions do(way) too little. • The scientific community is somewhat less likely to be expected to increase its efforts(47%). Non-governmental organisations are seen as having the least responsibility(way too little/too little: 41%). social-ecological transformation 67 Main findings Changing way of living and economies Attribution of responsibility- Which actors can contribute most to crisis management? • When it comes to addressing the climate and environmental crisis, citizens in their area are most frequently cited among the three most influential actors(39%). Government and non-governmental organisations are ranked second and third respectively(29% each). The scientific community ranks fourth(24%). Local governments are seen as having an influential role by 23%. They are followed by the European Union(19%), Politicians/Economies(18%), Political Parties (8%) and Trade Unions(5%). Attitudes towards policies • 90% are in favour of providing more financial support to people with low incomes if the costs of electricity and heating or mobility increase due to climate protection measures(highest level of agreement"Fully agree": 44%). 88% believe that politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just(highest level of agreement: 29%). At the same time, 77% feel uneasy about the idea of a fundamental change in our economic and way of living patterns, as they know from experience that many people will be worse off afterwards than before(highest level of agreement: 22%). • 84% agree that low-income, ethnic or other minorities should not be more affected by environmental pollution than other population groups(highest level of agreement: 40%). social-ecological transformation 68 Main findings Changing way of living and economies • 88% are in favour of support programmes that help businesses to switch to climate-friendly production processes and products(highest approval rating: 33%). 87% think that businesses need clear guidelines from the state in order to become climate-neutral(highest approval rating: 32%). Politicians should exert much more pressure on businesses to achieve climate-friendly production methods, say 85%(highest approval rating: 35%). Furthermore, 70% believe that the Politicians follow the guidelines of industry and businesses too closely(highest approval rating: 26%). • 82% support a more consistent switch to renewable energy(highest approval rating: 34%). 71% agree with the statement "It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the special features of our country"(highest level of agreement: 28%). • 82% think that, above all, strict and consistent laws are needed to preserve an environment worth living in for us and future generations(highest level of agreement: 29%). 72%, however,(also) say that there are already enough guidelines for a fundamental change in our economic and way of living patterns- if these were also implemented, we would be on the right track(highest approval rating: 15%). • 60% believe that structural change measures should be enforced even if jobs are lost as a result(highest level of agreement: 14%). 81%, however, say that jobs affected by structural change should be maintained for as long as possible if there are no suitable alternatives(highest level of agreement: 22%). social-ecological transformation 69 Main findings Changing way of living and economies Assessment of measures in nature, environmental and climate protection • Mobility: 92% of respondents are in favour of reducing local public transport fares(highest level of agreement"I fully support": 56%). 89% are in favour of expanding the transport network and the frequency of local public transport(highest approval rating: 45%). More charging stations for electric or hybrid vehicles are supported by 77%(highest approval rating: 34%), the promotion of electric vehicles by 75%(highest approval rating: 32%), a climate tax on airline tickets by 63%(highest approval rating: 30%) and the introduction of a car toll(so that someone who drives a lot also has to pay more) by 44%(highest approval rating: 16%). • Energy: 86% are in favour of mandatory solar for public buildings and new private buildings(highest level of support: 42%), 83% are in favour of membership in a cooperative or energy community(highest level of support: 28%), and 64% of respondents are in favour of building more wind turbines(highest level of support: 24%) • Technology/innovation/ businesses: 92% of respondents are in favour of more support for the development of climatefriendly products and technologies(highest level of agreement: 42%). 92% are in favour of labelling climate-friendly products(highest approval rating: 43%). Reducing subsidies that are harmful to the climate is supported by 65%(highest approval rating: 24%) and making products that are harmful to the climate more expensive is supported by 43%(highest approval rating: 17%). social-ecological transformation 70 Main findings Changing way of living and economies • Education: 90% support an improvement of school education in the field of environmental and climate protection (highest approval rating: 41%). Also 90% support training or further training(or retraining) for employees working in jobs that will no longer be needed in the future(highest approval rating: 42%). • Housing: 90% support state subsidies for the renovation of buildings for thermal insulation(highest approval level: 43%). The same number of respondents support legal regulations on the energy efficiency of electrical household appliances (highest approval rating: 34%). Financial support for cost-efficient heating systems(e.g. heat pumps) is supported by 89% (highest level of support: 40%), and state support for private households using renewable energy is supported by 86% (highest level of support: 34%). Attitudes towards the energy and heat transition • 94% of respondents agree that workers affected by the switch to renewable energy(e.g. job loss) should be helped to retrain for alternative jobs(highest level of agreement"Fully agree": 45%). Furthermore, 85% think that the affected employees should be supported financially(compensation payments, severance payments, etc.)(highest level of agreement: 33%). social-ecological transformation 71 Main findings Changing way of living and economies • 91% of respondents think that private households that want to use renewable energy(e.g. solar electricity, solar heating or heat pump) should be financially supported(highest level of agreement: 44%). In addition, 90% agree that the development of energy communities should be supported by the government(highest level of agreement: 33%). • According to 82% of the respondents, new industries should be actively located in regions and municipalities affected by the conversion of electricity and heat supply to renewable energy(e.g. coal mining, natural gas and oil regions)(highest level of agreement: 27%). Furthermore, 80% think that the affected regions and municipalities should receive financial support(highest level of agreement: 27%). • 86% of respondents believe that citizens should participate in public and political life(e.g. citizens' forums, planning advisory boards) in order to help shape the community(highest level of agreement: 32%). • 64% of respondents can imagine taking an active part in shaping their community's energy supply, with 17% saying they could"definitely" imagine doing so. Asked whether they could imagine generating their own energy, 5% say they already do, 36% say they could"definitely" imagine it and 33% say they could"rather" imagine it. social-ecological transformation 72 Main findings Changing way of living and economies • 51% would"approve" of the construction of a solar park in their community if the profits generated by it benefited the community. Another 42% would accept it, 7% would oppose it. Building a wind park in their community would be"fine" by 29%(if the profits it generates benefit the community). Another 38% would accept it, 33% would oppose it. • To fight climate change, it is necessary to heat differently in the coming years. 58% of respondents think this should be done through more public subsidies for climate-neutral technologies and the replacement of heating. On the other hand, 14% argue for bans and 6% for higher prices for oil, gas and coal. The remaining 22% of respondents are not in favour of any of the options mentioned. • When asked whether renewable energy have become more important since the outbreak of the Russia-Ukraine conflict, 24% answer"yes, renewable energy have become more important" Another 37% answered with"rather yes" In contrast, 22% answered with"rather no" and 17% with"no, renewable energy have not become more important" social-ecological transformation 73 Assessment of the need for change In your opinion, is there a need for a fundamental change in our way of living and doing business in France? Basis: 1,201 cases, total sample; figures in%. Yes Yes, definitely Rather yes No No, not really No, not at all Don't know 38 82 44 10 13 3 5 social-ecological transformation 74 Assessment of the need for change In your opinion, is there a need for a fundamental change in our way of living and doing business in France? YES Yes, definitely Rather yes NO No, not really No, not at all Don't know Total EST INT PER COS ADA CMS TRA CMA SEN PRO 82 91 92 85 88 81 74 84 71 77 88 38 47 46 35 32 25 33 46 34 37 49 44 44 47 50 55 56 40 38 37 40 38 13 8 5 12 8 15 20 9 21 18 4 10 6 5 11 6 11 13 7 13 16 3 3 2- 1 2 4 7 2 8 1 1 5 2 3 3 4 4 6 7 8 5 8 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 75 Assessment of the need for change In your opinion, is there a need for a fundamental change in our way of living and doing business in France? YES Yes, definitely Rather yes NO No, not really No, not at all Don't know Total 82 38 44 13 10 3 5 Gender Male Female 78 86 35 41 43 45 17 9 12 7 4 2 5 5 18-29 84 38 46 13 12 2 3 30-39 88 43 45 8 6 2 4 Age(years) 40-49 84 42 42 11 8 3 5 50-59 80 34 46 13 9 4 7 60-69 76 34 42 18 13 5 6 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 76 Assessment of the need for change In your opinion, is there a need for a fundamental change in our way of living and doing business in France? YES Yes, definitely Rather yes NO No, not really No, not at all Don't know Total 82 38 44 13 10 3 5 Education Low Medium High 76 84 84 37 39 38 39 45 46 16 11 13 13 8 9 3 3 4 8 5 3 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 82 82 81 40 39 36 43 44 45 10 13 17 8 10 12 2 3 5 7 4 2 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 77 Attribution of responsibility What do you think: Are the following actors doing too much or too little to address climate change? The scientific community Non-governmental organisations (e.g. local environmental movements) Local government at place of residence(e.g. municipality/city) Citizens in their area TOO LITTLE 47 41 60 65 Businesses 74 Trade unions 61 European Union 66 Government 74 Political parties 75 Basis: 1,201 cases, total sample; figures in%. 11 12 16 17 30 25 24 36 37 36 29 44 48 44 36 42 38 38 Way too little Too little 34 31 25 22 14 14 13 10 8 Just right 52 10 7 42 42 22 42 56 64 44 TOO MUCH 7 17 6 6 4 6 11 10 8 Way too much Too much Don't know 12 11 9 7 8 19 10 6 9 social-ecological transformation 78 Attribution of responsibility(1) What do you think: Are the following actors doing too much or too little to address climate change? Businesses Way too much/too much Just right Too little/way too little Local government at place of residence(e.g. municipality/city) Way too much/too much Just right Too little/way too little European Union Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 4 2- 4 13 14 18 5 13 16 74 75 93 76 65 6 4 1 4 10 25 27 18 28 27 60 66 75 58 55 11 6 3 8 12 13 12 11 18 19 66 74 77 64 61 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 2 6 3 3 9 1 17 12 12 13 24 2 71 71 76 71 59 91 11 6 3 5 8 2 22 24 30 26 28 19 57 57 58 52 52 68 13 18 13 11 8 15 68 63 59 strongly overrepresented overrepresented 15 11 2 8 19 12 64 57 76 strongly underrepresented underrepresented social-ecological transformation 79 Attribution of responsibility(2) What do you think: Are the following actors doing too much or too little to address climate change? Government Way too much/too much Just right Too little/way too little Citizens in their area Way too much/too much Just right Too little/way too little Trade unions Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 10 6 3 8 10 14 14 8 12 13 2 10 16 6 12 16 8 7 8 7 16 2 74 74 88 75 70 72 71 74 75 64 90 6 7 2 7 13 4 7 2 5 9 2 22 22 9 22 21 30 25 17 22 27 15 65 68 86 64 62 56 60 71 56 55 75 6 6 2 5 14 14 22 6 16 18 61 64 75 61 55 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists 9 7 5 12 14 8 62 61 62 strongly overrepresented overrepresented 6 11 2 11 25 9 53 50 71 strongly underrepresented underrepresented social-ecological transformation 80 Attribution of responsibility(3) What do you think: Are the following actors doing too much or too little to address climate change? Political parties Way too much/too much Just right Too little/way too little Non-governmental organisations(e.g. local environmental movements) Way too much/too much Just right Too little/way too little The scientific community Way too much/too much Just right Too little/way too little Total EST INT PER COS 8 5 2 8 12 8 9 2 8 17 75 80 90 76 67 17 12 15 18 16 31 37 34 29 37 41 42 44 44 41 7 5 2 6 15 34 41 30 35 32 47 47 54 45 44 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 11 14 8 10 12 1 9 4 4 3 17 73 70 73 73 60 89 21 25 16 18 17 7 23 22 30 26 31 44 42 39 43 37 41 35 4 4 4 32 32 33 52 50 49 strongly overrepresented overrepresented 10 17 2 30 34 36 36 38 49 strongly underrepresented underrepresented social-ecological transformation 81 Attribution of responsibility(1) What do you think: Are the following actors doing too much or too little to address climate change? Businesses Way too much/too much Just right Too little/way too little Local government at place of residence(e.g. municipality/city) Way too much/too much Just right Too little/way too little European Union Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 4 14 74 6 25 60 11 13 66 Gender Male Female 5 3 15 12 74 74 6 5 27 23 59 60 12 9 15 12 67 64 18-29 30-39 Age(years) 40-49 50-59 60-69 10 6 1 3 1 14 12 13 17 12 73 76 76 70 75 8 6 3 7 2 29 20 24 22 30 56 65 59 62 56 9 9 7 16 11 15 66 70 66 strongly overrepresented overrepresented 13 15 11 12 67 60 strongly underrepresented underrepresented social-ecological transformation 82 Attribution of responsibility(2) What do you think: Are the following actors doing too much or too little to address climate change? Government Way too much/too much Just right Too little/way too little Citizens in their area Way too much/too much Just right Too little/way too little Trade unions Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 10 10 74 6 22 65 6 14 61 Gender Male Female 10 9 12 8 74 75 7 5 22 21 65 65 8 5 16 12 62 61 18-29 30-39 Age(years) 40-49 50-59 60-69 11 9 8 10 10 9 12 8 11 11 77 76 77 72 72 13 5 5 3 2 20 21 21 21 25 63 68 64 67 63 12 6 3 19 14 14 58 64 65 strongly overrepresented overrepresented 5 6 14 11 60 61 strongly underrepresented underrepresented social-ecological transformation 83 Attribution of responsibility(3) What do you think: Are the following actors doing too much or too little to address climate change? Political parties Way too much/too much Just right Too little/way too little Non-governmental organisations(e.g. local environmental movements) Way too much/too much Just right Too little/way too little The scientific community Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 8 8 75 17 31 41 7 34 47 Gender Male Female 10 7 9 6 76 73 21 13 30 32 41 40 8 6 40 28 42 50 18-29 30-39 Age(years) 40-49 50-59 60-69 10 8 5 9 12 12 7 8 6 4 72 77 76 74 74 18 14 11 18 23 41 33 31 26 22 35 43 45 40 43 14 6 4 39 34 34 39 48 50 strongly overrepresented overrepresented 6 5 29 31 50 46 strongly underrepresented underrepresented social-ecological transformation 84 Attribution of responsibility(1) What do you think: Are the following actors doing too much or too little to address climate change? Businesses Way too much/too much Just right Too little/way too little Local government at place of residence(e.g. municipality/city) Way too much/too much Just right Too little/way too little European Union Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 4 14 74 6 25 60 11 13 66 Education Low Medium High 4 4 4 15 12 14 68 75 77 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 4 5 2 12 14 14 72 74 81 4 4 7 26 24 26 55 61 60 5 6 5 23 25 27 58 60 64 16 9 9 12 12 15 60 67 68 10 11 9 11 13 20 65 66 66 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 85 Attribution of responsibility(2) What do you think: Are the following actors doing too much or too little to address climate change? Government Way too much/too much Just right Too little/way too little Citizens in their area Way too much/too much Just right Too little/way too little Trade unions Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 10 10 74 6 22 65 6 14 61 Education Low Medium High 12 9 8 8 9 12 72 75 76 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 9 10 8 7 12 11 76 73 80 3 6 7 24 20 22 60 66 66 6 6 2 21 24 15 61 64 80 8 6 6 10 13 18 58 63 61 7 7 4 12 15 15 62 61 66 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 86 Attribution of responsibility(3) What do you think: Are the following actors doing too much or too little to address climate change? Political parties Way too much/too much Just right Too little/way too little Non-governmental organisations(e.g. local environmental movements) Way too much/too much Just right Too little/way too little The scientific community Way too much/too much Just right Too little/way too little Basis: 1,201 cases, total sample; figures in%. Total 8 8 75 17 31 41 7 34 47 Education Low Medium High 10 8 8 6 7 10 72 74 76 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 6 10 7 9 7 9 74 74 78 16 15 19 24 29 36 43 45 36 12 18 21 31 31 32 42 41 41 8 7 6 28 30 41 45 49 44 7 7 3 30 35 38 48 46 50 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 87 Attribution of responsibility And when it comes to tackling the climate and environmental crisis, which of the following actors do you think can contribute most to tackling the crisis? Please state up to three parties you regard as being most influential. Citizens in their area Government Non-governmental organisations(e.g. local environmental movements) The scientific community Local government at place of residence(e.g. municipality/city) European Union Businesses/Economy Politicians Trade unions None of them Basis: 1,201 cases, total sample; figures in%. 39 29 29 24 23 19 18 8 5 14 social-ecological transformation 88 Attribution of responsibility And when it comes to tackling the climate and environmental crisis, which of the following actors do you think can contribute most to tackling the crisis? Please state up to three parties you regard as being most influential. Citizens in their area Government Non-governmental organisations(e.g. local environmental movements) The scientific community Local government at place of residence(e.g. municipality/city) European Union Businesses/Economy Politicians Trade unions None of them Total EST INT PER COS 39 39 51 38 37 29 36 33 30 32 29 32 47 29 26 24 28 24 22 34 23 19 26 27 22 19 19 21 20 23 18 23 18 16 18 8 16 2 8 6 5 6 3 7 4 14 4 7 10 10 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA CMA SEN PRO 39 42 30 39 32 46 31 19 32 25 30 29 21 27 22 25 23 42 21 25 16 20 27 24 24 21 20 28 20 24 23 12 23 12 25 17 20 16 19 17 16 19 12 1 5 6 15 5 8 2 5 2 10 7 14 25 22 19 13 13 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 89 Attribution of responsibility And when it comes to tackling the climate and environmental crisis, which of the following actors do you think can contribute most to tackling the crisis? Please state up to three parties you regard as being most influential. Citizens in their area Government Non-governmental organisations(e.g. local environmental movements) The scientific community Local government at place of residence(e.g. municipality/city) European Union Businesses/Economy Politicians Trade unions None of them Basis: 1,201 cases, total sample; figures in%. Total 39 29 29 24 23 19 18 8 5 14 Gender Male Female 39 39 31 28 29 30 29 20 22 24 20 19 22 14 8 7 5 6 11 17 18-29 41 24 38 32 21 23 16 9 10 6 30-39 37 29 28 29 20 17 21 9 7 15 Age(years) 40-49 38 29 32 22 23 18 16 8 3 15 50-59 39 36 24 17 23 21 18 7 4 16 60-69 42 28 23 20 29 17 21 4 2 20 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 90 Attribution of responsibility And when it comes to tackling the climate and environmental crisis, which of the following actors do you think can contribute most to tackling the crisis? Please state up to three parties you regard as being most influential. Citizens in their area Government Non-governmental organisations(e.g. local environmental movements) The scientific community Local government at place of residence(e.g. municipality/city) European Union Businesses/Economy Politicians Trade unions None of them Basis: 1,201 cases, total sample; figures in%. Total 39 29 29 24 23 19 18 8 5 14 Education Low Medium High 40 38 41 25 28 33 25 29 32 18 23 29 25 23 23 15 21 19 17 18 20 7 9 6 6 4 6 20 15 10 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 40 38 40 22 32 36 36 26 28 24 24 30 18 26 19 18 21 15 14 20 27 8 8 5 7 5 5 14 14 12 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 91 Attitudes towards policies(1) To what extent do you agree with the following statements? People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. There should be support programmes to help businesses switch to climate-friendly production processes and products. The businesses need clear guidelines from the state in order to become climate neutral. Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) than other population groups. In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. Basis: 1,201 cases, total sample; figures in%. 44 46 82 29 59 10 2 33 55 10 2 32 55 10 3 35 50 12 3 40 45 10 5 29 53 15 3 Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 92 Attitudes towards policies(2) To what extent do you agree with the following statements? We need a more consistent shift to renewable energy. If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people are worse off afterwards than before. There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. Politicians follow the guidelines of industry and businesses too closely. Structural change measures should be enforced even if jobs are lost as a result. Basis: 1,201 cases, total sample; figures in%. 34 22 22 15 28 26 14 48 59 55 57 43 44 46 Fully agree Somewhat agree 14 4 17 2 20 3 23 5 24 5 24 6 31 9 Somewhat disagree Completely disagree social-ecological transformation 93 Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 90 86 94 89 87 92 85 88 94 87 96 Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. 88 94 94 89 78 91 83 89 86 83 90 There should be support programmes to help businesses switch to climate-friendly production processes and products. 88 93 96 88 87 82 84 91 83 85 94 The businesses need clear guidelines from the state in order to become climate neutral. 87 96 98 83 91 82 86 88 79 86 88 Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 85 89 96 86 84 84 78 88 84 78 87 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) 85 80 91 88 85 85 83 81 87 81 85 than other population groups. In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 82 91 92 87 87 79 72 84 71 80 82 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 94 Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO We need a more consistent shift to renewable energy. 82 82 91 86 79 80 77 79 82 76 88 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 81 92 67 85 76 86 79 80 90 82 72 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people are worse off afterwards than before. 77 82 63 78 64 86 83 73 88 79 70 There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 72 74 57 73 70 77 74 77 72 76 62 It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. 71 78 46 64 61 82 75 74 87 71 68 Politicians follow the guidelines of industry and businesses too closely. 70 75 74 73 70 61 66 66 69 72 74 Structural change measures should be enforced even if jobs are lost as a result. 60 65 64 68 60 59 54 55 54 64 63 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 90 Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. 88 There should be support programmes to help businesses switch to climate-friendly production processes and products. 88 The businesses need clear guidelines from the state in order to become climate neutral. 87 Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 85 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, building on green spaces) than 85 other population groups. In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 82 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 87 92 86 89 85 91 86 89 84 86 81 88 82 81 95 18-29 87 84 86 86 81 84 84 30-39 89 Age(years) 40-49 89 50-59 90 87 89 88 91 90 86 92 84 86 88 85 85 87 83 82 86 81 80 60-69 93 91 88 88 87 89 80 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total We need a more consistent shift to renewable energy. 82 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 81 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people are worse off afterwards than before. 77 There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 72 It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. 71 Politicians follow the guidelines of industry and businesses too closely. 70 Structural change measures should be enforced even if jobs are lost as a result. 60 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 80 84 80 83 75 79 71 72 72 70 72 68 66 56 96 18-29 79 77 74 65 67 70 67 30-39 83 Age(years) 40-49 82 50-59 80 78 78 85 69 80 80 65 70 75 65 77 71 72 71 68 65 61 53 60-69 86 89 85 84 76 68 55 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 97 Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 90 Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. 88 There should be support programmes to help businesses switch to climate-friendly production processes and products. 88 The businesses need clear guidelines from the state in order to become climate neutral. 87 Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 85 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) 85 than other population groups. In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 82 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 94 90 86 91 89 84 88 89 87 84 90 86 87 88 81 83 86 84 75 84 83 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 92 90 81 88 88 84 90 88 87 87 88 87 87 84 85 86 84 85 79 83 83 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 98 Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree/ Somewhat agree" Total We need a more consistent shift to renewable energy. 82 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 81 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people are worse off afterwards than before. 77 There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 72 It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. 71 Politicians follow the guidelines of industry and businesses too closely. 70 Structural change measures should be enforced even if jobs are lost as a result. 60 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 83 81 82 88 86 73 83 82 69 77 75 64 81 75 61 66 68 74 54 59 66 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 81 82 82 83 82 72 81 77 70 70 73 70 78 70 58 69 70 70 58 61 65 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 99 Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 44 40 54 30 43 35 47 38 53 48 56 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) 40 38 63 41 42 24 32 37 41 40 51 than other population groups. Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 35 39 45 32 24 20 32 39 40 34 45 We need a more consistent shift to renewable energy. 34 38 52 31 30 19 32 24 32 29 50 There should be support programmes to help businesses switch to climate-friendly production processes and products. 33 35 40 25 26 21 29 34 37 37 46 The businesses need clear guidelines from the state in order to become climate neutral. 32 36 43 29 28 18 30 23 35 35 38 In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 29 34 38 24 21 14 30 28 27 28 42 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 100 Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. 29 30 41 24 22 21 26 20 32 32 37 It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. 28 30 9 23 24 24 43 23 43 26 26 Politicians follow the guidelines of industry and businesses too closely. 26 24 27 27 23 18 28 25 26 27 38 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 22 22 15 24 17 13 23 13 34 27 21 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people will be worse off than before. 22 24 12 18 14 17 28 19 32 29 15 There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 15 17 11 12 22 12 17 11 9 23 17 Structural change measures should be enforced even if jobs are lost as a result. 14 17 15 13 13 8 10 12 12 20 24 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree" Total People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 44 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) 40 than other population groups. Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 35 We need a more consistent shift to renewable energy. 34 There should be support programmes to help businesses switch to climate-friendly production processes and products. 33 The businesses need clear guidelines from the state in order to become climate neutral. 32 In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 29 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 42 47 38 43 36 34 37 31 30 35 33 31 29 28 101 18-29 44 48 37 33 41 35 33 30-39 46 Age(years) 40-49 45 50-59 41 50 34 35 37 36 30 40 33 29 31 36 29 32 30 30 30 28 26 60-69 46 35 34 34 27 31 26 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree" Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. Total 29 28 Politicians follow the guidelines of industry and businesses too closely. 26 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 22 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people will be worse off than before. 22 There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 15 Structural change measures should be enforced even if jobs are lost as a result. 14 Basis: 1,201 cases, total sample; figures in%. Gender Male Female 30 28 31 25 28 24 22 21 22 22 18 12 16 13 102 18-29 33 26 28 21 23 19 21 30-39 32 Age(years) 40-49 26 50-59 24 24 30 29 30 26 26 21 24 23 18 23 21 15 13 16 15 16 10 60-69 30 30 21 19 23 12 10 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 103 Attitudes towards policies(1) To what extent do you agree with the following statements? Response category:"Fully agree" Total People with low incomes should receive more financial support if the costs for electricity and heating or mobility increase due to climate protection measures. 44 Low-income, ethnic or other minorities should not be more affected by environmental pressures(e.g. noise and air pollution, water contamination, development of green spaces) 40 than other population groups. Politicians must exert much greater pressure on the economic sector to achieve climate compatible production methods. 35 We need a more consistent shift to renewable energy. 34 There should be support programmes to help businesses switch to climate-friendly production processes and products. 33 The businesses need clear guidelines from the state in order to become climate neutral. 32 In order to preserve an environment worth living in for us and future generations, we need, above all, strict and consistent laws. 29 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 54 46 37 38 40 42 38 33 35 33 32 36 38 34 29 32 32 31 28 31 26 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 56 41 30 40 40 41 35 36 30 32 35 32 40 31 29 34 30 34 29 28 29 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 104 Attitudes towards policies(2) To what extent do you agree with the following statements? Response category:"Fully agree" Politicians must work much harder to ensure that the restructuring of our economic system and way of life is socially just. It annoys me that climate policy is controlled by the EU, because this does not sufficiently take into account the specifics of our country. Total 29 28 Politicians follow the guidelines of industry and businesses too closely. 26 If there are no suitable alternatives for the jobs affected by structural change, they should be maintained for as long as possible. 22 The idea of a fundamental change in our way of living and doing business worries me. I know from experience that many people will be worse off than before. 22 than before. There are already enough guidelines for a fundamental change in our way of living and doing business. If these were also implemented, we would be on the right track. 15 Structural change measures should be enforced even if jobs are lost as a result. 14 Basis: 1,201 cases, total sample; figures in%. Education Low Medium High 31 28 30 36 28 24 25 24 30 27 23 17 24 24 18 13 18 14 15 13 16 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 35 27 28 34 26 28 30 25 24 26 19 21 29 19 12 14 15 18 18 13 14 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 105 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Opposition MOBILITY Reduce public transport fares 8 Extend the transport network and the frequency of local public transport 11 More charging points for electric or hybrid vehicles 23 Promotion of electric vehicles(e.g. tax relief, financial subsidy) 25 Carbon tax on airline tickets 37 Introduce a car toll so that someone who drives a lot also has to pay more 56 Basis: 1,201 cases, total sample; figures in%. Support 35 36 56 92 38 44 45 89 8 15 43 34 77 10 15 43 32 75 13 24 33 30 63 24 32 28 16 44 0 0 I completely reject it I would rather reject it I would rather agree I completely agree social-ecological transformation 106 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? ENERGY Compulsory solar energy for public buildings and new private buildings Membership in a cooperative/energy community Construction of more wind turbines TECHNOLOGY/INNOVATIONS/BUSINESSES Promote the development of climate-friendly products and technologies more strongly Labelling of climate-friendly products Reduce subsidies that are harmful to the climate Making climate-damaging products more expensive Basis: 1,201 cases, total sample; figures in%. Opposition 14 17 36 8 8 35 57 Support 3 11 44 42 86 4 13 55 28 83 13 23 40 24 64 9 29 26 26 26 28 50 49 41 26 17 I completely reject it I would rather reject it 42 92 43 92 24 65 43 I would rather agree I completely agree social-ecological transformation 107 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Opposition EDUCATION Improve school education in the field of environmental and climate protection 10 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 10 HOUSING Legal regulations on the energy efficiency of electrical household appliances 10 State funding for the renovation of buildings for thermal insulation 10 Financial support for cost-efficient heating and thermal systems 11 State support for private households if they use renewable energy 14 Basis: 1,201 cases, total sample; figures in%. Support 27 50 38 47 41 90 42 90 27 28 38 3 11 48 56 49 52 I completely reject it I would rather reject it 43 90 34 90 40 89 34 86 I would rather agree I completely agree social-ecological transformation 108 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" MOBILITY Reduce public transport fares Extend the transport network and the frequency of local public transport More charging points for electric or hybrid vehicles Promotion of electric vehicles(e.g. tax relief, financial subsidy) Carbon tax on airline tickets Introduce a car toll so that someone who drives a lot also has to pay more Total EST INT PER COS ADA CMS TRA CMA SEN PRO 92 97 97 95 82 86 90 94 92 88 94 89 92 98 90 91 87 86 85 87 83 92 77 86 90 80 76 72 69 76 68 77 81 75 80 83 74 85 72 66 75 64 77 85 63 63 79 56 57 61 63 72 63 59 59 44 47 46 45 50 51 27 50 27 53 44 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 109 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" MOBILITY Reduce public transport fares Extend the transport network and the frequency of local public transport More charging points for electric or hybrid vehicles Promotion of electric vehicles(e.g. tax relief, financial subsidy) Carbon tax on airline tickets Introduce a car toll so that someone who drives a lot also has to pay more Total 92 89 77 75 63 44 Gender Male Female 91 92 90 88 77 77 76 74 65 61 49 37 18-29 30-39 Age(years) 40-49 50-59 60-69 87 88 94 95 96 87 89 88 89 92 79 77 77 76 78 77 79 75 74 71 60 62 62 62 71 55 46 44 35 36 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 110 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" MOBILITY Reduce public transport fares Extend the transport network and the frequency of local public transport More charging points for electric or hybrid vehicles Promotion of electric vehicles(e.g. tax relief, financial subsidy) Carbon tax on airline tickets Introduce a car toll so that someone who drives a lot also has to pay more Total 92 89 77 75 63 44 Education Low Medium High 91 94 90 86 90 89 70 80 78 68 76 78 63 66 60 36 42 48 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 90 92 92 87 89 92 77 77 84 74 76 78 67 62 60 46 43 44 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 111 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" MOBILITY Introduce a car toll so that someone who drives a lot also has to pay more Carbon tax on airline tickets Promotion of electric vehicles(e.g. tax relief, financial subsidy) More charging points for electric or hybrid vehicles Extend the transport network and the frequency of local public transport Reduce public transport fares Total EST INT PER COS ADA CMS TRA CMA SEN PRO 56 53 54 55 50 49 73 50 73 47 56 37 37 21 44 43 39 37 28 37 41 41 25 20 17 26 15 28 34 25 36 23 15 23 14 10 20 24 28 31 24 32 23 19 11 8 2 10 9 13 14 15 13 17 8 8 3 3 5 18 14 10 6 8 12 6 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 112 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" MOBILITY Introduce a car toll so that someone who drives a lot also has to pay more Carbon tax on airline tickets Promotion of electric vehicles(e.g. tax relief, financial subsidy) More charging points for electric or hybrid vehicles Extend the transport network and the frequency of local public transport Reduce public transport fares Total 56 37 25 23 11 8 Gender Male Female 51 63 35 39 24 26 23 23 10 12 9 8 18-29 30-39 Age(years) 40-49 50-59 60-69 45 54 56 65 64 40 38 38 38 29 23 21 25 26 29 21 23 23 24 22 13 11 12 11 8 13 12 6 5 4 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 113 Assessment of measures in nature, environmental and climate protection(1) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" MOBILITY Introduce a car toll so that someone who drives a lot also has to pay more Carbon tax on airline tickets Promotion of electric vehicles(e.g. tax relief, financial subsidy) More charging points for electric or hybrid vehicles Extend the transport network and the frequency of local public transport Reduce public transport fares Total 56 37 25 23 11 8 Education Low Medium High 64 58 52 37 34 40 32 24 22 30 20 22 14 10 11 9 6 10 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 54 57 56 33 38 40 26 24 22 23 23 16 13 11 8 10 8 8 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 114 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO ENERGY Compulsory solar energy for public buildings and new private buildings 86 89 96 84 85 84 84 86 86 82 90 Membership in a cooperative/energy community 83 91 91 86 84 77 78 82 76 78 93 Construction of more wind turbines 64 65 81 73 66 62 55 60 52 64 69 TECHNOLOGY/INNOVATIONS/THE BUSINESSES Promote the development of climate-friendly products and technologies more strongly 92 96 98 92 92 88 89 93 90 84 97 Labelling of climate-friendly products 92 94 99 92 88 90 90 95 86 84 99 Reduce subsidies that are harmful to the climate 65 66 68 68 68 65 54 62 56 68 76 Making climate-damaging products more expensive 43 46 40 53 46 43 32 48 33 50 36 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 115 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" ENERGY Compulsory solar energy for public buildings and new private buildings Membership in a cooperative/energy community Construction of more wind turbines TECHNOLOGY/INNOVATIONS/THE BUSINESSES Promote the development of climate-friendly products and technologies more strongly Labelling of climate-friendly products Reduce subsidies that are harmful to the climate Making climate-damaging products more expensive Total 86 83 64 92 92 65 43 Gender Male Female 85 88 82 84 65 63 91 93 90 92 69 60 46 39 18-29 30-39 Age(years) 40-49 50-59 60-69 80 87 88 86 91 85 82 80 83 86 70 68 65 58 60 92 90 90 92 94 90 95 92 88 93 66 64 69 62 62 42 42 47 40 41 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 116 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" ENERGY Total Education Low Medium High Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) Compulsory solar energy for public buildings and new private buildings 86 88 86 86 88 86 88 Membership in a cooperative/energy community 83 81 83 84 83 82 88 Construction of more wind turbines 64 58 64 68 64 65 64 TECHNOLOGY/INNOVATIONS/THE BUSINESSES Promote the development of climate-friendly products and technologies more strongly 92 90 92 92 91 91 95 Labelling of climate-friendly products 92 90 92 92 90 92 91 Reduce subsidies that are harmful to the climate 65 63 64 66 68 62 68 Making climate-damaging products more expensive 43 39 43 44 44 41 48 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 117 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" ENERGY Total EST INT PER COS ADA CMS TRA CMA SEN PRO Construction of more wind turbines 36 35 19 27 34 38 45 40 48 36 31 Membership in a cooperative/energy community 17 9 9 14 16 23 22 18 24 22 7 Compulsory solar energy for public buildings and new private buildings 14 11 4 16 15 16 16 14 14 18 10 TECHNOLOGY/INNOVATIONS Making climate-damaging products more expensive 57 54 60 47 54 57 68 52 67 50 64 Reduce subsidies that are harmful to the climate 35 34 32 32 32 35 46 38 44 32 24 Labelling of climate-friendly products 8 6 1 8 12 10 10 5 14 16 1 Promote the development of climate-friendly products and technologies more strongly 8 4 2 8 8 12 11 7 10 16 3 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 118 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" ENERGY Construction of more wind turbines Membership in a cooperative/energy community Compulsory solar energy for public buildings and new private buildings TECHNOLOGY/INNOVATIONS Making climate-damaging products more expensive Reduce subsidies that are harmful to the climate Labelling of climate-friendly products Promote the development of climate-friendly products and technologies more strongly Total 36 17 14 57 35 8 8 Gender Male Female 35 37 18 16 15 12 54 61 31 40 10 8 9 7 18-29 30-39 Age(years) 40-49 50-59 60-69 30 32 35 42 40 15 18 20 17 14 20 13 12 14 9 58 58 53 60 59 34 36 31 38 38 10 5 8 12 7 8 10 10 8 6 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 119 Assessment of measures in nature, environmental and climate protection(2) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" ENERGY Construction of more wind turbines Membership in a cooperative/energy community Compulsory solar energy for public buildings and new private buildings TECHNOLOGY/INNOVATIONS Making climate-damaging products more expensive Reduce subsidies that are harmful to the climate Labelling of climate-friendly products Promote the development of climate-friendly products and technologies more strongly Total 36 17 14 57 35 8 8 Education Low Medium High 42 36 32 19 17 16 12 14 14 61 57 56 37 36 34 10 8 8 10 8 8 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 36 35 36 17 18 12 12 14 12 56 59 52 32 38 32 10 8 9 9 9 5 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 120 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO EDUCATION Improve school education in the field of environmental and climate protection 89 90 98 91 91 86 89 92 84 82 96 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 91 92 96 92 87 82 91 94 90 84 97 HOUSING Legal regulations on the energy efficiency of electrical household appliances(e.g. energy class refrigerator) 90 90 97 91 89 84 93 92 90 84 93 State funding for the renovation of buildings for thermal insulation 91 92 96 92 86 88 93 89 92 82 93 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 89 86 96 87 88 85 89 92 89 86 93 State subsidies for private households if they use renewable energy(for heating, electricity generation) 86 88 92 84 86 86 85 84 82 82 91 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 121 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" Total EDUCATION Improve school education in the field of environmental and climate protection 89 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 91 HOUSING Legal regulations on the energy efficiency of electrical household appliances(e.g. energy class refrigerator) 90 State funding for the renovation of buildings for thermal insulation 91 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 89 State subsidies for private households if they use renewable energy(for heating, electricity generation) 86 Gender Male Female 89 90 90 90 89 92 90 91 87 91 84 88 18-29 30-39 Age(years) 40-49 50-59 60-69 87 89 91 91 92 86 89 91 92 93 86 87 92 92 94 87 90 89 92 94 84 90 90 91 91 86 85 86 86 86 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 122 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather agree" Total EDUCATION Improve school education in the field of environmental and climate protection 89 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 91 HOUSING Legal regulations on the energy efficiency of electrical household appliances(e.g. energy class refrigerator) 90 State funding for the renovation of buildings for thermal insulation 91 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 89 State subsidies for private households if they use renewable energy(for heating, electricity generation) 86 Education Low Medium High 89 90 89 90 90 91 90 91 90 90 92 90 89 90 89 84 87 85 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 87 90 93 90 90 90 88 91 93 90 90 89 91 89 85 86 88 80 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 123 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" Total EST INT PER COS ADA CMS TRA CMA SEN PRO EDUCATION Improve school education in the field of environmental and climate protection 11 10 2 9 9 14 11 8 16 18 4 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 9 8 4 8 13 18 9 6 10 16 3 HOUSING State subsidies for private households if they use renewable energy(for heating, electricity generation) 14 12 8 16 14 14 15 16 18 18 9 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 11 14 4 13 12 15 11 8 11 14 7 Legal regulations on the energy efficiency of electrical household appliances(e.g. Energy class refrigerator) 10 10 3 9 11 16 7 8 10 16 7 State funding for the renovation of buildings for thermal insulation 9 8 4 8 14 12 7 11 8 18 7 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 124 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" Total EDUCATION Improve school education in the field of environmental and climate protection 11 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 9 HOUSING State subsidies for private households if they use renewable energy(for heating, electricity generation) 14 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 11 Legal regulations on the energy efficiency of electrical household appliances(e.g. Energy class refrigerator) 10 State funding for the renovation of buildings for thermal insulation 9 Gender Male Female 11 10 10 10 16 12 13 9 11 8 10 9 18-29 30-39 Age(years) 40-49 50-59 60-69 13 11 9 9 8 14 11 9 8 7 14 15 14 14 14 16 10 10 9 9 14 13 8 8 6 13 10 11 8 6 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 125 Assessment of measures in nature, environmental and climate protection(3) There are various proposals to advance climate and environmental protection. To what extent do you support the following measures? Response category:"I completely/ would rather reject it" Total EDUCATION Improve school education in the field of environmental and climate protection 11 Training/retraining/retraining opportunities for workers in jobs that will no longer be needed in the future 9 HOUSING State subsidies for private households if they use renewable energy(for heating, electricity generation) 14 Financial support for cost-efficient heating and thermal systems(e.g. heat pump) 11 Legal regulations on the energy efficiency of electrical household appliances(e.g. Energy class refrigerator) 10 State funding for the renovation of buildings for thermal insulation 9 Education Low Medium High 11 10 11 10 10 9 16 13 15 11 10 11 10 9 10 10 8 10 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 13 10 7 10 10 10 14 12 20 9 11 15 12 9 7 10 10 11 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 126 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., ...affected workers(e.g. in case of job loss) should be supported in retraining towards alternative jobs. ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. Basis: 1,201 cases, total sample; figures in%. 45 49 51 44 47 72 33 57 82 32 54 12 2 33 52 12 3 27 55 14 4 27 53 17 3 Fully agree Somewhat agree Somewhat disagree Completely disagree social-ecological transformation 127 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree/ Somewhat agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO ...affected workers(e.g. in case of job loss) should be supported in retraining towards alternative jobs. 94 94 98 98 89 91 94 96 94 88 94 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 91 94 96 92 88 92 92 92 88 86 96 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 90 97 94 96 88 90 88 90 85 85 93 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 86 90 90 91 87 82 84 86 79 80 96 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 85 92 82 90 78 85 80 84 88 84 90 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 82 93 83 85 79 80 82 79 70 88 81 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 80 91 77 84 79 81 73 80 73 82 81 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 128 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree/ Somewhat agree" Total ...affected workers(e.g. in case of job loss) should be supported in retraining towards alternative jobs. 94 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 91 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 90 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 86 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 85 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 82 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 80 Gender Male Female 93 94 90 93 90 91 83 89 83 88 83 81 78 82 18-29 91 87 89 85 86 85 81 30-39 91 93 91 86 84 84 81 Age(years) 40-49 95 92 88 89 86 82 80 50-59 98 93 92 87 90 80 80 60-69 94 92 92 84 81 81 78 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 129 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree/ Somewhat agree" Total ...affected workers(e.g. in case of job loss) should be supported in retraining towards alternative jobs. 94 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 91 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 90 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 86 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 85 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 82 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 80 Education Low Medium High 92 95 93 90 93 90 87 93 90 80 86 89 86 87 82 79 82 84 74 82 81 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 94 94 93 93 92 90 90 91 92 87 85 88 92 83 78 80 83 83 82 80 76 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 130 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree" Total EST INT PER COS ADA CMS TRA CMA SEN PRO ...affected workers(e.g. in case of job loss) should be supported in retraining for alternative jobs. 45 48 61 42 40 25 47 44 44 38 59 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 44 45 56 42 34 22 52 41 55 36 56 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 33 37 35 29 31 20 28 27 36 35 51 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 33 42 45 30 32 17 32 23 34 35 42 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 32 42 34 26 30 16 34 23 32 33 50 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 27 35 28 25 31 13 22 21 27 26 41 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 27 41 38 25 27 17 24 18 17 28 32 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 131 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree" Total ...affected workers(e.g. in case of job loss) should be supported in retraining for alternative jobs. 45 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 44 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 33 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 33 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 32 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 27 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 27 Gender Male Female 45 45 42 47 32 33 32 35 33 31 26 27 26 27 18-29 49 42 40 38 38 30 29 30-39 46 44 34 33 32 31 31 Age(years) 40-49 43 46 35 35 33 27 24 50-59 42 45 29 29 31 23 26 60-69 43 45 25 31 27 22 23 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 132 Attitudes towards the energy and heat transition In the conversion of the electricity and heat supply to renewable energy, such as solar, wind, etc., Response category:"Fully agree" Total ...affected workers(e.g. in case of job loss) should be supported in retraining for alternative jobs. 45 ...private households that want to use renewable energy, e.g. solar electricity, solar heating or heat pumps, should be financially supported. 44 ...affected workers(e.g. in case of job loss) should receive financial support such as compensation payments, severance pay, etc. 33 ...the development of energy communities(community organised at local level to shape their energy supply more sustainably and independently) should be supported by the government. 33 ...citizens should participate in public and political life(e.g. in citizens' forums, planning advisory boards) to help shape the community. 32 ...affected regions and communities(e.g. coal mining, natural gas, oil regions) should receive financial support. 27 ...new industries should be actively located in affected regions and communities(e.g. coal mining, natural gas, oil regions). 27 Education Low Medium High 47 44 45 52 46 38 41 32 29 34 35 31 33 32 31 25 28 26 23 27 28 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 44 45 44 50 44 39 42 29 28 38 31 32 36 32 28 28 27 21 30 26 28 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 133 Attitudes towards the energy and heat transition Could you imagine being actively involved in shaping the energy supply of your community? 11 17 25 64 47 Yes, definitely Somewhat, yes No, not really No, not at all Basis: 1,201 cases, total sample; figures in%. Could you imagine generating your own energy? 11 5 15 36 33 74 I already generate my own energy Yes, definitely Somewhat, yes No, not really No, not at all How would you evaluate the construction of a solar park or a wind park in your community if the profits it generates benefit the community? Solar park 7 42 Wind park 33 29 51 38 I think that would be good I would accept it I would reject it social-ecological transformation 134 Attitudes towards the energy and heat transition Could you imagine taking an active part in shaping the energy supply of your community(e.g. by joining/membership of an energy cooperative, financial participation or via a project in your community)? YES Yes, definitely Somewhat, yes NO No, not really No, not at all Total EST INT PER COS ADA CMS TRA CMA SEN PRO 64 79 74 67 71 70 45 60 38 68 84 17 25 19 23 20 12 8 14 6 25 21 47 55 55 44 50 58 36 46 32 43 62 36 21 26 33 29 30 55 40 62 32 16 25 19 22 27 25 24 31 27 38 22 11 11 2 4 7 4 6 24 13 24 10 6 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 135 Attitudes towards the energy and heat transition Could you imagine taking an active part in shaping the energy supply of your community(e.g. by joining/membership of an energy cooperative, financial participation or via a project in your community)? YES Yes, definitely Somewhat, yes NO No, not really No, not at all Total 64 17 47 36 25 11 Gender Male Female 69 60 22 13 48 47 31 40 22 28 8 12 18-29 74 29 45 26 21 5 30-39 72 21 51 28 20 8 Age(years) 40-49 64 16 48 36 23 13 50-59 58 11 46 42 27 15 60-69 54 7 46 46 34 12 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 136 Attitudes towards the energy and heat transition Could you imagine taking an active part in shaping the energy supply of your community(e.g. by joining/membership of an energy cooperative, financial participation or via a project in your community)? YES Yes, definitely Somewhat, yes NO No, not really No, not at all Total 64 17 47 36 25 11 Education Low Medium High 52 62 74 15 17 19 38 45 55 48 38 26 32 27 19 15 11 8 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 59 66 75 18 17 22 41 49 53 41 34 25 25 25 20 16 8 5 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 137 Attitudes towards the energy and heat transition Could you imagine generating your own energy? YES Yes, definitely Somewhat, yes NO No, not really No, not at all I already generate my own energy Total EST INT PER COS ADA CMS TRA CMA SEN PRO 68 73 80 72 75 71 56 68 56 67 74 36 37 44 40 45 32 29 33 23 42 38 33 36 36 32 30 39 27 35 33 25 36 26 18 16 24 19 27 36 28 42 26 21 15 10 12 18 15 21 18 15 18 14 11 11 8 4 6 4 6 18 13 24 12 10 5 9 4 5 6 2 8 4 2 6 4 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 138 Attitudes towards the energy and heat transition Could you imagine generating your own energy(e.g. by installing solar panels on the roof or balcony)? YES Yes, definitely Somewhat, yes NO No, not really No, not at all I already generate my own energy Total 68 36 33 26 15 11 5 Gender Male Female 70 66 41 31 29 36 23 29 12 19 12 10 6 4 18-29 76 46 30 16 11 6 8 30-39 78 43 34 20 13 6 3 Age(years) 40-49 69 33 36 29 16 12 2 50-59 64 32 31 32 18 14 5 60-69 56 24 32 37 19 18 8 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 139 Attitudes towards the energy and heat transition Could you imagine generating your own energy(e.g. by installing solar panels on the roof or balcony)? YES Yes, definitely Somewhat, yes NO No, not really No, not at all I already generate my own energy Total 68 36 33 26 15 11 5 Education Low Medium High 58 66 76 25 32 45 33 34 31 38 28 18 17 17 12 20 11 7 4 6 5 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 64 71 70 34 38 38 30 33 32 32 24 19 18 14 13 14 10 6 4 5 11 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 140 Attitudes towards the energy and heat transition How would you evaluate the construction of a solar or a wind park in your community if the profits it generates benefit the community? Solar I think that would be good I would accept it I would reject it Wind I think that would be good I would accept it I would reject it Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 51 54 60 57 44 43 54 50 44 43 58 42 39 36 39 50 49 34 43 43 51 40 7 7 4 4 6 8 12 7 13 7 2 29 32 38 29 32 26 29 28 21 26 35 38 34 45 44 42 36 25 36 36 41 42 33 34 16 27 26 38 46 36 43 32 24 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 141 Attitudes towards the energy and heat transition How would you evaluate the construction of a solar or a wind park in your community if the profits it generates benefit the community? Solar I think that would be good I would accept it I would reject it Wind I think that would be good I would accept it I would reject it Total 51 42 7 29 38 33 Gender Male Female 52 50 42 42 6 8 31 28 38 38 31 35 18-29 30-39 Age(years) 40-49 50-59 60-69 54 49 49 49 53 41 44 45 42 38 5 7 6 9 9 34 33 29 26 25 43 41 40 33 32 23 27 31 41 43 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 142 Attitudes towards the energy and heat transition How would you evaluate the construction of a solar or a wind park in your community if the profits it generates benefit the community? Solar I think that would be good I would accept it I would reject it Wind I think that would be good I would accept it I would reject it Total 51 42 7 29 38 33 Education Low Medium High 48 48 55 43 45 37 8 6 8 28 27 32 38 38 37 34 35 30 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 50 51 50 45 41 41 6 8 8 29 29 28 40 38 37 31 33 34 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 143 Attitudes towards the energy and heat transition For the fight against climate change, it is necessary to heat differently in the coming years. How should this be done? Through more public funding for climate-neutral technologies and heating replacement 58 Through bans 14 Through higher prices for oil, gas and coal 6 None of the above options, there are alternatives 22 Basis: 1,201 cases, total sample; figures in%. social-ecological transformation 144 Attitudes towards the energy and heat transition For the fight against climate change, it is necessary to heat differently in the coming years. How should this be done? Through more public funding for climate-neutral technologies and heating replacement Through bans Through higher prices for oil, gas and coal None of the above options, there are alternatives Total EST INT PER COS ADA CMS TRA CMA SEN PRO 58 60 71 58 60 62 51 54 60 45 55 14 18 11 15 18 14 9 10 5 22 23 6 5 5 9 8 5 6 6 6 10 5 22 17 12 19 14 20 35 30 30 23 16 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 145 Attitudes towards the energy and heat transition For the fight against climate change, it is necessary to heat differently in the coming years. How should this be done? Through more public funding for climate-neutral technologies and heating replacement Through bans Through higher prices for oil, gas and coal None of the above options, there are alternatives Total 58 14 6 22 Gender Male Female 57 57 16 12 9 4 18 26 18-29 52 25 8 16 30-39 60 16 10 14 Age(years) 40-49 56 13 7 24 50-59 58 11 3 28 60-69 60 5 5 30 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 146 Attitudes towards the energy and heat transition For the fight against climate change, it is necessary to heat differently in the coming years. How should this be done? Through more public funding for climate-neutral technologies and heating replacement Through bans Through higher prices for oil, gas and coal None of the above options, there are alternatives Total 58 14 6 22 Education Low Medium High 59 56 57 9 14 18 6 6 8 26 24 18 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 55 59 56 15 14 11 5 6 12 25 20 21 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 147 Attitudes towards the energy and heat transition Has renewable energy(solar, wind, etc.) become more important for you since the outbreak of the Russia-Ukraine conflict? Yes Yes, renewable energy has become more important Rather yes No Rather no No, renewable energy has not become more important 24 61 37 22 39 17 Basis: 1,201 cases, total sample; figures in%. social-ecological transformation 148 Attitudes towards the energy and heat transition Has renewable energy(solar, wind, etc.) become more important for you since the outbreak of the Russia-Ukraine conflict? YES Yes, renewable energy has become more important Rather yes NO Rather no No, renewable energy has not become more important Total EST INT PER COS ADA CMS TRA CMA SEN PRO 61 76 68 68 67 58 50 55 44 68 65 24 32 26 23 28 18 21 24 18 29 26 37 45 41 45 39 40 28 31 25 39 39 39 24 32 32 33 42 50 45 56 32 35 22 16 17 21 22 27 25 30 23 19 23 17 8 16 11 11 15 25 15 33 13 12 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 149 Attitudes towards the energy and heat transition Has renewable energy(solar, wind, etc.) become more important for you since the outbreak of the Russia-Ukraine conflict? YES Yes, renewable energy has become more important Rather yes NO Rather no No, renewable energy has not become more important Total 61 24 37 39 22 17 Gender Male Female 64 59 24 25 40 34 36 41 20 24 16 17 18-29 70 28 42 30 22 8 30-39 57 22 35 43 24 19 Age(years) 40-49 65 25 40 35 20 15 50-59 56 22 34 44 24 20 60-69 58 24 34 42 21 21 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 150 Attitudes towards the energy and heat transition Has renewable energy(solar, wind, etc.) become more important for you since the outbreak of the Russia-Ukraine conflict? YES Yes, renewable energy has become more important Rather yes NO Rather no No, renewable energy has not become more important Total 61 24 37 39 22 17 Education Low Medium High 54 62 65 25 24 25 30 38 40 46 38 35 24 22 21 22 16 14 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 60 62 69 27 23 31 33 39 38 40 38 31 24 21 20 16 18 11 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 5 Interest in information and level of knowledge social-ecological transformation 152 Main findings Interest in information and level of knowledge Interest in information and level of knowledge: Climate • 71% of respondents express a fundamental interest in climate change as a topic. Of these, 22% are"very" interested. Less interest was expressed by 23% and no interest at all by 6%. • 47% rate their level of knowledge about ecological interrelationships and environmental problems(e.g. forest dieback, biodiversity, etc.) as(rather) high. However, only 7% rate their level of knowledge as"very high" A(rather) low level of knowledge is attested by 53%, with 5% saying they know very little. Interest in information and level of knowledge: Policies • Only 6% of respondents feel"very well" informed about policies for a more climate and environmentally-friendly economy. 37% feel"rather well" informed. This compares to 51% who feel"rather not well" informed and 6% who feel"not at all well" informed. • Around three-quarters of respondents(73%) think that policies for a more climate and environmentally-friendly economy are not sufficiently explained and clarified. Only 27% disagree(policies are sufficiently explained: yes: 4%, rather yes: 23%). social-ecological transformation 153 Interest in information and level of knowledge: Climate There are always discussions about climate change, i.e. global warming, which will lead to environmental changes and changes in everyday life in the coming decades. How interested are you personally in this topic? How high do you rate your level of knowledge about ecological interrelationships and environmental problems(forest dieback, species extinction, pollution of the oceans, extreme weather, etc.)? Interest I am very interested in it I am rather interested No interest I am less interested I am not interested in it at all 22 High 71 Very high 49 Rather high 23 29 Low Rather low 6 Very low 7 40 47 48 53 5 Basis: 1,201 cases, total sample; figures in%. social-ecological transformation 154 Interest in information and level of knowledge: Climate There are always discussions about climate change, i.e. global warming, which will lead to environmental changes and changes in everyday life in the coming decades. How interested are you personally in this topic? INTERESTED I am very interested in it I am rather interested NOT INTERESTED I am less interested I am not interested in it at all Total EST INT PER COS ADA CMS TRA CMA SEN PRO 71 77 90 70 75 70 54 74 52 76 82 22 27 30 25 24 13 14 20 8 28 30 49 50 60 45 50 56 40 54 44 49 52 29 23 10 30 25 30 46 26 48 24 18 23 21 10 28 23 24 32 20 35 17 13 6 2- 2 2 6 14 5 13 7 5 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 155 Interest in information and level of knowledge: Climate There are always discussions about climate change, i.e. global warming, which will lead to environmental changes and changes in everyday life in the coming decades. How interested are you personally in this topic? INTERESTED I am very interested in it I am rather interested NOT INTERESTED I am less interested I am not interested in it at all Total 71 22 49 29 23 6 Gender Male Female 72 70 23 21 49 50 28 30 23 23 5 7 18-29 75 27 48 25 22 3 30-39 76 21 55 24 19 5 Age(years) 40-49 73 24 50 27 19 8 50-59 66 20 47 34 28 6 60-69 66 17 49 34 26 8 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 156 Interest in information and level of knowledge: Climate There are always discussions about climate change, i.e. global warming, which will lead to environmental changes and changes in everyday life in the coming decades. How interested are you personally in this topic? INTERESTED I am very interested in it I am rather interested NOT INTERESTED I am less interested I am not interested in it at all Total 71 22 49 29 23 6 Education Low Medium High 64 68 79 17 19 28 47 49 51 36 32 21 28 26 17 8 6 4 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 73 71 79 24 20 27 49 50 52 27 29 21 20 24 18 8 6 3 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 157 Interest in information and level of knowledge: Climate How high do you rate your level of knowledge about ecological interrelationships and environmental problems(forest dieback, species extinction, pollution of the oceans, extreme weather, etc.)? HIGH Very high Rather high LOW Rather low Very low Total EST INT PER COS ADA CMS TRA CMA SEN PRO 47 50 57 56 60 46 36 42 30 54 47 7 8 3 9 11 4 2 6 4 16 9 40 42 54 48 48 42 34 36 26 37 38 53 50 43 44 40 54 64 58 70 46 53 48 48 40 42 39 50 54 54 60 43 50 5 1 3 2 1 4 10 4 10 4 4 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 158 Interest in information and level of knowledge: Climate How high do you rate your level of knowledge about ecological interrelationships and environmental problems(forest dieback, species extinction, pollution of the oceans, extreme weather, etc.)? HIGH Very high Rather high LOW Rather low Very low Total 47 7 40 53 48 5 Gender Male Female 51 43 9 6 42 38 49 57 44 52 4 5 18-29 60 13 47 40 38 2 30-39 49 10 39 51 43 8 Age(years) 40-49 45 6 39 55 50 5 50-59 43 4 39 57 54 3 60-69 37 2 35 63 56 7 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 159 Interest in information and level of knowledge: Climate How high do you rate your level of knowledge about ecological interrelationships and environmental problems(forest dieback, species extinction, pollution of the oceans, extreme weather, etc.)? HIGH Very high Rather high LOW Rather low Very low Total 47 7 40 53 48 5 Education Low Medium High 36 42 59 7 5 10 29 37 49 64 58 41 56 53 38 8 4 3 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 45 47 58 7 7 5 38 40 53 55 53 42 48 49 40 7 4 2 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 160 Interest in information and level of knowledge: Policies How well informed do you feel about policies for a more climate and environmentally-friendly economy? In your opinion, are policies for a more climate and environmentally-friendly economy sufficiently explained and clarified? Well Very well informed Somewhat informed Not well Not very well informed Not informed at all Basis: 1,201 cases, total sample; figures in%. 6 Yes Yes, the policies are sufficiently explained and clarified 37 43 Somewhat, yes 4 23 27 No Rather no 51 57 No, the policies are insufficiently explained and clarified 54 73 6 19 social-ecological transformation 161 Interest in information and level of knowledge: Policies How well informed do you feel about policies for a more climate and environmentally-friendly economy? INFORMED Very well informed Somewhat informed NOT INFORMED Not very well informed Not at all informed Total EST INT PER COS ADA CMS TRA CMA SEN PRO 43 59 40 48 60 46 34 28 24 52 45 6 7 2 9 11 3 2 4 2 11 7 37 52 38 38 49 43 32 24 22 41 38 57 41 60 52 40 54 66 72 76 48 55 51 40 57 48 38 49 59 63 66 42 49 6 2 3 4 2 4 7 9 11 6 5 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 162 Interest in information and level of knowledge: Policies How well informed do you feel about policies for a more climate and environmentally-friendly economy? INFORMED Very well informed Somewhat informed NOT INFORMED Not very well informed Not at all informed Total 43 6 37 57 51 6 Gender Male Female 50 36 7 4 43 32 50 64 44 58 5 6 18-29 58 11 47 42 39 3 30-39 43 7 36 57 49 8 Age(years) 40-49 40 5 35 60 55 5 50-59 42 4 39 58 53 5 60-69 30 1 29 70 63 7 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 163 Interest in information and level of knowledge: Policies How well informed do you feel about policies for a more climate and environmentally-friendly economy? INFORMED Very well informed Somewhat informed NOT INFORMED Not very well informed Not at all informed Total 43 6 37 57 51 6 Education Low Medium High 34 40 51 3 4 8 31 36 42 66 60 49 60 54 45 6 6 5 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 40 44 54 6 5 6 34 39 48 60 56 46 54 51 43 6 5 3 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 164 Interest in information and level of knowledge: Policies In your opinion, are policies for a more climate and environmentally-friendly economy sufficiently explained and clarified? YES Yes, the policies are sufficiently explained and clarified Somewhat, yes NO No, not really No, the policies are insufficiently explained and clarified Total EST INT PER COS ADA CMS TRA CMA SEN PRO 27 30 11 40 43 40 19 20 12 40 17 4 5- 7 10 4 1 3 2 9 1 23 25 11 33 33 36 18 16 10 32 16 73 70 89 60 57 60 81 80 88 60 83 54 55 70 49 47 45 51 66 55 45 57 19 15 19 11 10 15 30 15 33 15 26 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 165 Interest in information and level of knowledge: Policies In your opinion, are policies for a more climate and environmentally-friendly economy sufficiently explained and clarified? YES Yes, the policies are sufficiently explained and clarified Somewhat, yes NO No, not really No, the policies are insufficiently explained and clarified Total 27 4 23 73 54 19 Gender Male Female 32 22 5 4 27 19 68 78 50 57 18 21 18-29 35 8 27 65 49 16 30-39 27 5 22 73 53 20 Age(years) 40-49 26 2 24 74 55 19 50-59 27 4 23 73 54 20 60-69 19 1 18 81 58 23 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 166 Interest in information and level of knowledge: Policies In your opinion, are policies for a more climate and environmentally-friendly economy sufficiently explained and clarified? YES Yes, the policies are sufficiently explained and clarified Somewhat, yes NO No, not really No, the policies are insufficiently explained clarified Total 27 4 23 73 54 19 Education Low Medium High 23 25 31 5 2 6 18 23 25 77 75 69 54 54 53 23 21 16 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 26 28 28 5 4 5 20 24 23 74 72 72 52 53 60 22 19 12 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 6 Appendix: Communication social-ecological transformation 168 Topic interest in general Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Nutrition Food and drink Holiday, Travel Environment and nature Health Garden and plants Music, Culture, Theatre, Art Wildlife, animals and pets Wellness Sport Current affairs Family, children and child education Photography, filming Sustainable consumption Basis: 1,201 cases, total sample; figures in%. 54 51 50 47 44 42 41 41 40 38 37 34 28 28 Science and technology Furniture, decoration Computers, computer games Information from the region, regional news Business, professions Fashion Cosmetics and Beauty Psychology, spirituality, well-being Consumer electronics, television Cars, motorbikes Investments, insurance, tax tips and finance Technology and gaming Celebrities 27 26 25 24 22 22 20 20 18 14 13 12 11 social-ecological transformation 169 Topic interest in general(1) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Nutrition Food and drink Holiday, Travel Environment and nature Health Garden and plants Music, Culture, Theatre, Art Wildlife, animals and pets Wellness Sport Current affairs Family, children and child education Photography, filming Sustainable consumption Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 54 62 53 52 45 51 56 57 52 50 50 52 55 63 52 47 53 59 43 34 44 48 47 44 36 42 52 43 42 30 41 37 46 45 56 41 43 45 37 33 40 48 45 40 45 38 53 36 44 52 37 38 46 36 41 34 44 32 34 34 28 30 29 32 41 28 40 46 23 30 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 59 52 57 42 51 56 48 48 47 41 42 54 48 41 54 37 48 48 38 33 44 37 45 43 34 34 45 34 31 26 36 35 34 31 33 39 25 21 24 19 16 36 strongly overrepresented overrepresented CMA SEN PRO 58 44 58 47 46 55 33 41 64 52 39 60 44 37 44 47 31 32 31 36 50 54 32 45 33 34 42 22 45 40 29 37 43 33 31 27 13 32 40 23 22 37 strongly underrepresented underrepresented social-ecological transformation 170 Topic interest in general(2) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Science and technology Furniture, decoration Computers, computer games Information from the region, regional news Business, professions Fashion Cosmetics and Beauty Psychology, spirituality, well-being Consumer electronics, television Cars, motorbikes Investments, insurance, tax tips and finance Technology and gaming Celebrities Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 27 35 26 24 31 24 25 22 18 29 33 26 28 37 29 27 25 24 23 23 23 25 25 38 25 16 42 23 14 14 21 27 33 24 28 30 23 18 22 25 24 22 28 23 22 30 23 22 29 19 17 14 16 28 30 22 29 20 27 35 23 16 13 14 22 30 20 26 21 22 21 18 15 17 19 14 25 20 26 25 20 20 23 12 22 17 17 26 18 24 12 17 27 19 14 12 17 24 21 14 24 8 11 16 18 11 9 10 16 20 13 19 6 13 20 14 9 14 5 18 17 12 18 10 9 16 14 6 7 7 19 22 11 14 8 10 16 9 7 9 14 10 15 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 171 Topic interest in general(1) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Nutrition Food and drink Holiday, Travel Environment and nature Health Garden and plants Music, Culture, Theatre, Art Wildlife, animals and pets Wellness Sport Current affairs Family, children and child education Photography, filming Sustainable consumption Basis: 1,201 cases, total sample; figures in%. Total 54 51 50 47 44 42 41 41 40 38 37 34 28 28 Gender Male Female 48 60 43 59 48 51 46 48 36 52 36 48 40 42 36 47 28 50 53 24 43 32 24 44 28 28 26 30 18-29 50 53 50 41 38 26 45 37 38 42 33 23 37 27 30-39 50 47 50 40 41 32 46 36 42 40 42 35 32 27 Age(years) 40-49 55 50 46 50 44 48 38 47 41 36 35 38 29 30 50-59 54 53 51 53 45 49 38 44 39 34 39 34 22 27 60-69 61 52 50 52 52 55 36 43 38 38 36 40 20 32 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 172 Topic interest in general(2) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Science and technology Furniture, decoration Computers, computer games Information from the region, regional news Business, professions Fashion Cosmetics and Beauty Psychology, spirituality, well-being Consumer electronics, television Cars, motorbikes Investments, insurance, tax tips and finance Technology and gaming Celebrities Basis: 1,201 cases, total sample; figures in%. Total 27 26 25 24 22 22 20 20 18 14 13 12 11 Gender Male Female 37 17 19 34 34 15 26 23 27 18 13 32 6 33 14 26 26 11 22 6 19 8 19 6 6 16 18-29 30 24 35 16 26 33 24 26 16 18 15 23 18 30-39 26 26 28 23 26 25 26 24 18 14 13 15 15 Age(years) 40-49 28 28 26 24 22 22 20 21 23 14 14 13 10 50-59 26 29 18 28 21 17 14 18 19 10 14 6 6 60-69 23 25 15 32 17 14 13 10 15 14 10 4 6 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 173 Topic interest in general(1) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Nutrition Food and drink Holiday, Travel Environment and nature Health Garden and plants Music, Culture, Theatre, Art Wildlife, animals and pets Wellness Sport Current affairs Family, children and child education Photography, filming Sustainable consumption Basis: 1,201 cases, total sample; figures in%. Total 54 51 50 47 44 42 41 41 40 38 37 34 28 28 Education Low Medium High 63 56 47 52 52 50 34 50 57 58 43 47 45 48 40 50 43 36 34 40 45 51 43 35 34 43 38 26 40 42 29 34 45 39 39 26 19 26 34 27 28 30 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 58 53 47 50 52 47 40 50 73 48 48 48 45 44 45 42 41 55 41 39 44 44 40 38 39 40 45 28 42 49 33 38 51 36 34 29 30 27 24 28 30 26 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 174 Topic interest in general(2) Which of the following topics are you interested in? You can select all the topics in which you are personally interested. Science and technology Furniture, decoration Computers, computer games Information from the region, regional news Business, professions Fashion Cosmetics and Beauty Psychology, spirituality, well-being Consumer electronics, television Cars, motorbikes Investments, insurance, tax tips and finance Technology and gaming Celebrities Basis: 1,201 cases, total sample; figures in%. Total 27 26 25 24 22 22 20 20 18 14 13 12 11 Education Low Medium High 18 25 32 23 26 29 22 23 28 27 25 23 13 24 26 17 23 24 15 19 22 14 20 23 20 18 18 14 15 14 6 11 19 6 11 17 9 11 12 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 26 25 39 28 26 28 28 24 20 24 24 31 22 22 27 25 22 17 24 18 19 23 20 12 19 18 23 11 16 18 8 14 26 14 11 16 13 11 5 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 175 Consumer interests For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Holidays and travel Eating out(restaurants) PC/Tablet/Smartphone Delicatessen- high quality food Clothing/Fashion Cars Coffee/tea Bicycle Cosmetics/Perfume Wine/Champagne Furniture High-end hi-fi equipment Do-it-yourself/ garden tools Basis: 1,201 cases, total sample; figures in%. 30 23 22 18 16 15 14 12 11 10 10 10 10 Kitchen furniture and equipment High quality jewellery Beer (Wrist) Watches Handbags Donations for charitable purposes High quality spirits/whisky Costume jewellery Antiques Exclusive accessories Porcelain/ Glasswork None of these products 9 8 8 7 7 7 6 4 4 4 2 32 social-ecological transformation 176 Consumer interests(1) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Holidays and travel Eating out(restaurants) PC/Tablet/Smartphone Delicatessen- high quality food Clothing/Fashion Cars Coffee/tea Bicycle Cosmetics/Perfume Wine/Champagne Furniture High-end hi-fi equipment Do-it-yourself/ garden tools Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS 30 38 32 41 32 23 28 27 28 25 22 33 20 20 34 18 26 29 15 29 16 26 11 18 20 15 28 11 14 18 14 19 17 14 16 12 15 9 14 14 11 14 11 14 17 10 11 11 11 14 10 15 12 9 16 10 13 10 6 12 10 11 12 10 6 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 30 24 24 18 18 19 25 17 12 11 16 13 18 6 8 14 7 11 14 10 13 16 7 11 9 8 8 4 13 10 11 7 7 10 7 8 16 10 10 strongly overrepresented overrepresented CMA SEN PRO 16 29 39 13 26 33 15 22 34 10 14 18 10 20 26 7 19 18 12 15 14 8 19 12 7 12 14 4 10 15 6 12 10 6 16 11 9 11 10 strongly underrepresented underrepresented social-ecological transformation 177 Consumer interests(2) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Kitchen furniture and equipment High quality jewellery Beer (Wrist)Watches Handbags Donations for charitable purposes High quality spirits/whisky Costume jewellery Antiques Exclusive accessories Porcelain/ Glasswork None of these products Basis: 1,201 cases, total sample; figures in%. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 9 15 11 7 18 7 7 4 5 10 10 8 11 7 11 10 9 3 9 4 8 16 8 10 7 9 11 5 4 5 6 12 8 7 9 4 9 13 8 3 5 3 11 8 7 10 4 12 14 7 2 5 3 8 6 7 11 12 8 7 4 3 8 3 8 10 6 8 6 5 15 4 5 2 2 7 13 4 2 2 6 9 5 1 1 2 8 1 4 4 3 2 4 5 4 4- 6 6 4 5 2 4 6 3 1 5 2 6 6 2 5 3 3 1 2 1 1- 5 1 32 20 31 26 21 30 44 38 55 25 24 EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 178 Consumer interests(1) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Holidays and travel Eating out(restaurants) PC/Tablet/Smartphone Delicatessen- high quality food Clothing/Fashion Cars Coffee/tea Bicycle Cosmetics/Perfume Wine/Champagne Furniture High-end hi-fi equipment Do-it-yourself/ garden tools Basis: 1,201 cases, total sample; figures in%. Total 30 23 22 18 16 15 14 12 11 10 10 10 10 Gender Male Female 30 30 23 24 28 18 18 18 14 17 18 12 16 13 17 8 6 16 13 8 10 11 12 8 13 8 18-29 37 30 36 23 27 21 15 12 16 11 16 11 9 30-39 35 29 30 19 20 18 18 12 15 13 13 12 11 Age(years) 40-49 27 22 21 19 15 15 14 17 9 10 7 13 12 50-59 25 17 14 14 10 10 12 11 9 8 10 7 9 60-69 26 17 10 15 6 9 11 10 8 10 4 5 13 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 179 Consumer interests(2) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Kitchen furniture and equipment High quality jewellery Beer (Wrist)Watches Handbags Donations for charitable purposes High quality spirits/whisky Costume jewellery Antiques Exclusive accessories Porcelain/ Glasswork None of these products Total 9 8 8 7 7 7 6 4 4 4 2 32 Gender Male Female 9 9 7 10 12 4 9 6 3 10 7 7 9 4 3 4 4 3 3 5 3 2 26 38 18-29 11 14 11 12 12 11 9 7 5 7 4 15 30-39 13 11 10 10 12 8 7 3 3 6 2 24 Age(years) 40-49 9 6 7 5 4 5 6 3 3 2 2 34 50-59 6 5 5 5 4 4 5 2 4 3 1 45 60-69 6 5 5 4 3 7 5 3 4 1 1 44 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 180 Consumer interests(1) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Holidays and travel Eating out(restaurants) PC/Tablet/Smartphone Delicatessen- high quality food Clothing/Fashion Cars Coffee/tea Bicycle Cosmetics/Perfume Wine/Champagne Furniture High-end hi-fi equipment Do-it-yourself/ garden tools Basis: 1,201 cases, total sample; figures in%. Total 30 23 22 18 16 15 14 12 11 10 10 10 10 Education Low Medium High 20 26 40 14 22 29 16 21 28 16 15 22 13 17 15 7 16 18 13 13 17 13 12 13 8 11 14 8 8 14 8 10 12 6 10 12 13 9 11 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 24 31 46 19 23 35 24 22 17 16 18 24 16 16 15 12 15 18 13 14 20 9 14 12 12 10 13 6 11 22 10 10 13 9 9 15 9 10 17 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 181 Consumer interests(2) For which of the following products/items are you willing to spend more money than average? Whether you buy the products for yourself or for another person as a gift, e.g. as a reward or for a special occasion. Kitchen furniture and equipment High quality jewellery Beer (Wrist)Watches Handbags Donations for charitable purposes High quality spirits/whisky Costume jewellery Antiques Exclusive accessories Porcelain/ Glasswork None of these products Total 9 8 8 7 7 7 6 4 4 4 2 32 Education Low Medium High 7 9 11 5 8 11 4 7 10 4 6 10 3 7 9 4 7 9 2 6 8 4 4 3 1 4 5 3 3 5 1 2 2 41 36 23 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 11 8 13 8 8 12 7 8 8 5 8 10 7 7 8 7 7 8 3 6 14 4 3 4 2 4 10 3 5 4 3 2 4 39 30 22 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 182 Media use Now we would like to know your habits and ways of using media. How often do you read, watch, listen to or use the following media/offers, regardless of whether you use them analogue/offline or digital/online? Internet(no social media) Social networks/social media(e.g. Facebook, Twitter) "Normal" television programme Radio Communication/messenger services (e.g. WhatsApp, Skype) TV/video streaming services(e.g. Netflix) Music streaming services(e.g. Spotify) Computer games/video games 73 15 6 222 58 16 6 3 5 12 48 22 9 3 9 11 34 23 10 5 13 16 33 21 13 4 10 19 28 27 12 4 6 23 22 18 10 4 12 35 17 20 11 5 14 33 Basis: 1,201 cases, total sample; figures in%. Audio and video podcasts(e.g. via 18 16 14 6 14 32 iTunes, YouTube, podcast portals) Journals, magazines 12 18 15 10 19 25 Books/Audiobooks 16 15 12 10 18 29 Daily newspaper 16 15 11 7 20 30 Online media libraries of TV channels 6 10 9 5 20 Newsletters from suppliers of products and services 3 9 11 10 29 Cinema 2 4 13 23 35 49 38 23 Watch Blu-ray Discs, DVDs 26 8 9 29 46 Daily Several times a week Several times a month About once a month Rarer Never social-ecological transformation 183 Media use How often do you read, watch, listen to or use the following media/offers, regardless of whether you use them analogue/offline or digital/online. Response category:“At least several times a month" Internet(no social media) Social networks/social media(e.g. Facebook, Twitter) "Normal" television programme Radio Communication/messenger services(e.g. WhatsApp, Skype) TV/video streaming services(e.g. Netflix) Music streaming services(e.g. Spotify) Computer games/video games Audio and video podcasts(e.g. via iTunes, YouTube, podcast portals) Journals, magazines Books/Audiobooks Daily newspaper Online media libraries of TV channels Newsletters from suppliers of products and services Cinema Watch Blu-ray Discs, DVDs Total EST INT PER COS 94 95 98 92 97 80 90 80 78 90 78 80 75 77 79 67 77 71 69 70 67 71 76 75 86 66 75 67 73 82 49 58 56 60 76 48 55 45 49 67 48 56 45 47 62 46 44 49 54 47 43 48 56 49 51 42 48 39 48 58 26 37 25 27 41 23 28 20 25 34 19 23 21 26 32 16 22 8 18 30 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists ADA CMS TRA 95 92 90 83 72 69 83 79 69 71 68 56 74 52 56 70 48 57 49 26 36 47 35 32 58 24 44 50 41 44 37 38 40 44 36 39 20 14 17 29 13 17 22 7 7 16 8 13 strongly overrepresented overrepresented CMA SEN PRO 98 86 98 70 85 91 82 78 71 54 65 63 45 69 79 50 72 82 25 55 67 40 55 62 30 59 65 30 48 54 33 40 42 28 45 42 12 38 30 8 30 28 9 28 24 12 26 13 strongly underrepresented underrepresented social-ecological transformation 184 Media use How often do you read, watch, listen to or use the following media/offers, regardless of whether you use them analogue/offline or digital/online. Response category:“At least several times a month" Internet(no social media) Social networks/social media(e.g. Facebook, Twitter) "Normal" television programme Radio Communication/messenger services(e.g. WhatsApp, Skype) TV/video streaming services(e.g. Netflix) Music streaming services(e.g. Spotify) Computer games/video games Audio and video podcasts(e.g. via iTunes, YouTube, podcast portals) Journals, magazines Books/Audiobooks Daily newspaper Online media libraries of TV channels Newsletters from suppliers of products and services Cinema Watch Blu-ray Discs, DVDs Basis: 1,201 cases, total sample; figures in%. Total 94 80 78 67 67 66 49 48 48 46 43 42 26 23 19 16 Gender Male Female 93 94 78 82 79 76 69 64 69 66 70 63 55 44 58 38 53 42 50 41 39 47 48 37 32 19 29 16 24 15 22 11 18-29 92 92 66 50 82 89 76 67 68 40 48 41 34 26 30 24 30-39 97 88 73 71 81 81 65 64 58 45 46 43 33 30 25 18 Age(years) 40-49 95 81 81 73 68 65 47 51 48 45 41 41 28 24 17 20 50-59 96 73 85 70 52 54 33 34 35 45 35 39 20 19 10 11 60-69 89 66 86 70 50 40 22 22 26 54 44 46 12 13 14 8 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 185 Media use How often do you read, watch, listen to or use the following media/offers, regardless of whether you use them analogue/offline or digital/online. Response category:“At least several times a month" Internet(no social media) Social networks/social media(e.g. Facebook, Twitter) "Normal" television programme Radio Communication/messenger services(e.g. WhatsApp, Skype) TV/video streaming services(e.g. Netflix) Music streaming services(e.g. Spotify) Computer games/video games Audio and video podcasts(e.g. via iTunes, YouTube, podcast portals) Journals, magazines Books/Audiobooks Daily newspaper Online media libraries of TV channels Newsletters from suppliers of products and services Cinema Watch Blu-ray Discs, DVDs Basis: 1,201 cases, total sample; figures in%. Total 94 80 78 67 67 66 49 48 48 46 43 42 26 23 19 16 Education Low Medium High 93 92 96 78 78 85 76 80 76 51 72 68 53 58 86 50 64 78 33 44 64 38 43 59 38 42 59 38 44 52 29 39 56 33 41 48 19 23 32 17 21 27 8 18 26 11 15 21 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 93 95 94 81 82 74 68 82 83 54 71 80 61 68 81 62 68 74 46 50 56 50 48 46 51 46 48 39 48 63 38 43 56 38 42 57 28 24 30 22 23 28 22 18 23 18 16 20 strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 186 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? 52 57 39 13 22 18 10 33 21 17 27 15 18 21 3 6 15 22 44 60 63 64 69 91 Basis: 1,201 cases, total sample; figures in%. Frequently Occasionally Never social-ecological transformation 187 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:„Frequently“ Facebook YouTube Instagram TikTok Twitter Pinterest LinkedIn Tumblr Total EST INT PER COS ADA CMS TRA CMA SEN PRO 57 68 48 50 63 65 52 53 55 59 59 52 64 46 55 72 58 39 45 32 61 63 39 48 37 41 57 38 24 29 21 50 58 22 26 12 25 36 27 13 18 7 28 37 18 27 16 19 32 11 10 10 10 22 27 13 16 6 15 21 16 8 8 9 18 17 10 10 12 13 18 13 4 5- 13 16 3 2- 4 6 2 1 3 1 5 2 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 188 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:„Frequently“ Facebook YouTube Instagram TikTok Twitter Pinterest LinkedIn Tumblr Total 57 52 39 22 18 13 10 3 Gender Male Female 51 63 59 46 36 42 22 22 23 12 10 17 13 7 3 2 18-29 43 79 74 50 30 20 15 5 30-39 70 66 51 26 24 16 17 4 Age(years) 40-49 64 53 31 12 15 12 11 2 50-59 56 38 23 11 13 11 5 1 60-69 53 24 14 8 7 6 1 1 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 189 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:„Frequently“ Facebook YouTube Instagram TikTok Twitter Pinterest LinkedIn Tumblr Total 57 52 39 22 18 13 10 3 Education Low Medium High 65 58 52 46 48 62 26 33 54 19 20 26 11 14 25 11 12 15 3 5 20 2 3 2 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 58 62 45 58 50 53 39 40 36 26 21 19 18 17 21 13 13 10 9 9 15 3 2 3 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 190 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:“At least occasionally" YouTube Facebook Instagram Pinterest TikTok Twitter LinkedIn Tumblr Total EST INT PER COS ADA CMS TRA CMA SEN PRO 85 90 85 86 96 90 70 82 78 89 95 78 84 71 75 79 84 75 74 75 84 84 56 66 54 61 76 65 34 43 36 71 69 40 51 34 45 58 45 26 28 32 48 40 37 43 22 43 57 46 20 27 23 50 53 36 46 36 40 54 35 20 21 24 47 45 31 39 35 40 49 35 18 16 9 35 42 9 9 2 9 22 10 2 5 2 20 7 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 191 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:“At least occasionally" YouTube Facebook Instagram Pinterest TikTok Twitter LinkedIn Tumblr Total 85 78 56 40 37 36 31 9 Gender Male Female 88 83 75 82 53 59 31 49 36 39 45 28 36 26 11 6 18-29 97 74 89 58 64 56 46 16 30-39 94 84 66 46 46 42 46 15 Age(years) 40-49 89 86 52 38 34 33 28 6 50-59 80 76 44 34 25 28 21 3 60-69 65 73 28 22 14 20 12 2 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 192 Media use How often do you personally use the following platforms or social media(whether professionally or privately and regardless of the device)? Response category:“At least occasionally" YouTube Facebook Instagram Pinterest TikTok Twitter LinkedIn Tumblr Total 85 78 56 40 37 36 31 9 Education Low Medium High 82 82 91 82 77 78 43 51 69 34 39 44 35 33 43 29 31 46 12 22 51 5 7 12 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 86 85 86 82 80 69 59 56 51 42 40 35 44 36 28 39 35 37 27 31 38 11 8 8 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 193 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? It is important for me to have trustworthy sources of information. For me, it is very important to get a quick overview of important topics. I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. I find it important to learn about a Topic from different sources of information. Protecting my personal data on the internet is extremely important to me- I'm careful about that. I prefer short, concise information that summarises the most important things. On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. Media help me to form my own opinion on important topics. Basis: 1,201 cases, total sample; figures in%. 56 39 41 32 59 81 41 50 72 37 52 92 49 41 91 40 46 12 2 34 38 17 11 18 50 24 8 Applies completely Somewhat applies Mostly doesn’t apply Doesn’t apply at all social-ecological transformation 194 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely/ Somewhat applies" It is important for me to have trustworthy sources of information. Total EST INT PER COS ADA CMS TRA CMA SEN PRO 95 95 100 99 90 93 96 96 97 91 97 For me, it is very important to get a quick overview of important topics. 91 92 96 92 90 88 87 90 92 87 93 I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. 91 94 96 94 87 93 88 89 89 85 94 I find it important to learn about a Topic from different sources of information. 89 92 94 91 90 90 86 84 84 86 91 Protecting my personal data on the internet is extremely important to me- I'm careful about that. 90 93 88 90 83 92 93 84 88 89 90 I prefer short, concise information that summarises the most important things. 86 87 77 89 82 90 88 87 88 85 90 On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. 72 82 68 74 71 78 68 64 61 76 75 Media help me to form my own opinion on important topics. 68 79 73 74 76 73 56 56 53 64 72 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 195 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely/ Somewhat applies" Total It is important for me to have trustworthy sources of information. 95 For me, it is very important to get a quick overview of important topics. 91 I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. 91 I find it important to learn about a Topic from different sources of information. 89 Protecting my personal data on the internet is extremely important to me- I'm careful about that. 90 I prefer short, concise information that summarises the most important things. 86 On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. 72 Media help me to form my own opinion on important topics. 68 Gender Male Female 96 95 91 90 92 90 90 87 90 89 84 88 70 74 68 66 18-29 94 90 89 87 84 86 72 73 30-39 93 90 89 86 85 85 78 65 Age(years) 40-49 96 91 92 89 92 84 68 69 50-59 96 90 94 90 90 85 74 69 60-69 97 92 89 90 96 91 66 58 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 196 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely/ Somewhat applies" It is important for me to have trustworthy sources of information. Total 95 For me, it is very important to get a quick overview of important topics. 91 I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. 91 I find it important to learn about a Topic from different sources of information. 89 Protecting my personal data on the internet is extremely important to me- I'm careful about that. 90 I prefer short, concise information that summarises the most important things. 86 On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. 72 Media help me to form my own opinion on important topics. 68 Education Low Medium High 96 95 96 90 90 92 89 90 93 88 87 91 88 92 87 87 88 84 70 73 71 62 66 71 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 94 96 99 89 90 96 90 91 95 86 89 95 89 90 88 83 88 85 70 72 73 68 66 72 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 197 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely" Total EST INT PER COS ADA CMS TRA CMA SEN PRO It is important for me to have trustworthy sources of information. 56 62 76 49 51 34 63 46 62 49 73 Protecting my personal data on the internet is extremely important to me- I'm careful about that. 49 57 51 42 37 33 60 41 55 52 46 I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. 41 49 47 36 40 31 41 35 32 47 57 I prefer short, concise information that summarises the most important things. 40 49 34 40 36 28 42 35 45 45 42 I find it important to learn about a Topic from different sources of information. On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. For me, it is very important to get a quick overview of important topics. 37 49 44 39 42 23 34 30 31 33 44 34 40 47 32 24 25 39 30 28 34 31 32 47 32 29 33 22 30 22 22 40 39 Media help me to form my own opinion on important topics. 18 22 20 20 16 16 9 13 16 22 24 Basis: 1,201 cases, total sample; figures in%. EST = Established INT = Intellectuals PER = Performers COS = Cosmopolitan Avantgarde ADA = Adaptive Navigators CMS = Conventional Mainstream TRA = Traditionals CMA = Consumer Materialists SEN = Sensation-Oriented PRO = Progressive Realists strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 198 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely" Total It is important for me to have trustworthy sources of information. 56 Protecting my personal data on the internet is extremely important to me- I'm careful about that. 49 I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. 41 I prefer short, concise information that summarises the most important things. 40 I find it important to learn about a Topic from different sources of information. 37 On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. 34 For me, it is very important to get a quick overview of important topics. 32 Media help me to form my own opinion on important topics. 18 Gender Male Female 55 58 45 52 41 42 38 42 36 37 31 36 30 33 19 17 18-29 54 42 46 38 41 31 38 27 30-39 59 44 43 39 38 34 30 17 Age(years) 40-49 54 52 45 40 37 33 35 16 50-59 60 52 39 42 36 37 30 16 60-69 55 54 33 42 31 33 24 11 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation 199 Communication expectations If you think about what you use media such as newspapers, magazines, internet, TV, radio etc. for and what you expect from them, which of the statements below apply to you? Response category:„Applies completely" It is important for me to have trustworthy sources of information. Protecting my personal data on the internet is extremely important to me- I'm careful about that. I attach great importance to being thoroughly informed in order to better understand backgrounds and contexts. I prefer short, concise information that summarises the most important things. Total 56 49 41 40 I find it important to learn about a Topic from different sources of information. 37 On social networks, I mainly want to exchange information with my friends- I get my information elsewhere. 34 For me, it is very important to get a quick overview of important topics. 32 Media help me to form my own opinion on important topics. 18 Education Low Medium High 55 56 58 48 52 45 35 41 45 44 42 35 32 34 42 33 35 32 28 31 34 19 16 19 Net equivalent income(HH/month) Low<60% (<1.137€) Medium 60-140% (1.137-2.652€) High>140% (>2.652€) 53 57 66 50 47 47 42 42 47 39 41 40 38 35 43 30 35 40 31 31 37 20 16 21 Basis: 1,201 cases, total sample; figures in%. strongly overrepresented overrepresented strongly underrepresented underrepresented social-ecological transformation Imprint social-ecological transformation 201 Contact persons Dr Christoph Schleer Associate Director Research& Consulting christoph.schleer@sinus-institut.de +49 6221 8089-27 Naima Wisniewski Research& Consulting naima.wisniewski@sinus-institut.de +49 6221 8089-54 © Copyright 2023 SINUS Market and Social Research GmbH This work is protected by copyright. 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