Finding pathways to a green economy is both a global and European opportunity for overcoming the international economic problems, and this pursuit is accompanied by a much friendlier attitude to the exhausted natural environment. It is thus that economic profit will be able to meet the demand for both a higher employment rate and proper environmen­tal protection at the same time. As far as Bulgaria is concerned in particular, the pathway to a green economy is not a luxury. The green economy is rather a necessity, as the country avails of specific local opportunities for implementing different environmentally-friendly approaches. The sparing consumption of raw materials, the reasonable manage­ment of agriculture, and the modern attitude to waste management can prove to be highly profitable. The technology-aided economy can be environmentally-friendly as long as it never stops the process of analyzing and inventing. The environmentally sustainable employment brings about a higher level of social responsibility. Remote territories also offer economic opportunities. What business needs is the guidance and support of the government, in order to be able to step on the road leading to a more prospective destination. November 2011