models, it is essential that beneficiaries themselves recognise the value of the services they receive. Hence, capacity building and outreach interventions(by intermediaries, knowledge providers, government agencies, and facilitators) are often a critical precursor to scheme development. Systems-change ecosystem players cannot achieve their vision in isolation. Achieving desired PES outcomes will require strong collaborations amongst the community of organisations – philanthropies, impact investors, corporates, government, and bilateral and multilateral agencies. A call to action is necessary to build partnerships and to co-create a'coalition of the willing' for the restoration and sustainable regeneration of natural ecosystems. Considering what is state-of-the-art in this domain, it also creates a leadership opportunity for India to engage with thought leaders and other PES actors across the globe. For those entities that believe in a value-based framework, this will be a game-changing approach to achieve multiple Sustainable Development Goal objectives. 21 Payments for Ecosystem Services