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Online platforms and platform work Serbia
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Online Platforms and Platform Work Serbia Legally binding definition of online platforms Specific register of online platforms Specific regulation applicable to online platforms Online platforms are considered to be employers Platform workers performing remote work, e.g. software development, copywriting, translation, data entry, etc., are registered as independent contractors, while platform workers working in the area of food deli­very or passenger transportation tend to be sub-contracted through agencies or they are self-employed. TOP 10 Serbia is among the top 10 countries in the world in terms of the total number of online freelancers. 30% Platform workers performing remote work tend to be young and highly educated. Software development accounts for 30% of the services provided, followed by translation, copywriting, design and multimedia. Platform workers specifically involved in transportation tend to be middle-aged men with relatively long work experience and with secondary or higher education. The Serbian market is domi­nated by international plat­forms, such as Wolt and Glovo. Donesi(founded in 2006) was at first the only Serbia-based company operating in the food delivery sector. In 2019, Wolt and Glovo entered the Serbian market. Donesi was sold to FoodPanda in 2015, but without changing the name or business model. In May 2021, Glovo bought Donesi and trans­ferred all of its customers to its platform. Car:Go is another Serbian plat­form operating in the transport sector and was founded in Bel­grade in 2015. The platform has around 200,000 customers.