PERSPECTIVE| FES LONDON DEMOCRACY AND HUMAN RIGHTS THE BRITISH GENERAL ELECTION OF 2019 Conservative Triumph. Labour Disaster. Tim Bale June 2021 A weakening of the traditional relationship between class and vote choice was an underlying factor for the 2019 parliamen­tary elections’ results: Labour has retained the support of the country’s poorest workers, but has been losing support among working people in general. While the Conservatives have been successful in uniting the Leave vote, Labour’s equivocal stance on Brexit led to the par­ty winning only the support of half of all Remain voters. The Conservatives’ campaign combined impressive message discipline with a highly sophis­ticated polling, advertising and social media campaign, run by a team of external consultants. All this stood in complete con­trast to Labour’s seriously dys­functional, largely in-house campaign.