TRADE UNIONS IN TRANSFORMATION 4.0 LABOUR AND SOCIAL JUSTICE PROUDLY DELIVERED BY APP The struggle of Latin America’s first union for platform workers Laura Perelman, Marcelo Mangini, Bárbara Perrot, María Belén Fierro and Martina Sol Garbarz September 2020 Digital platforms have expand­ed dramatically in Argentina as elsewhere. “Associates« started to identify themselves as workers, and in order to resist against exploit­ative conditions they organ­ized a first digital strike and founded the union APP. Having created public aware­ness about the platforms’ business model, the union is now battling for recognition under Argentinean labor law.