1. How information on gender discrimination in Zambian media workplaces was collected Like many of the social inequalities prevalent in our society, gender discrimination is a complex issue and no single policy measure can effectively address this. In order to undertake the study and understand the prevalence of gender discrimination in Zambian media workplaces, a survey was distributed in various media workplaces across Zambia where 26 participants responded and six in-depth interviews with both male and female journalists from the respective media institutions were held. 1.1 How the survey was administered Given the sensitivity of the subject being researched, an anonymous survey was administered amongst media workers. The survey consisted of 31 questions that were answered by media workers. The online survey was crucial in recording the raw statistical prevalence and the magnitude of gender discrimination while in-depth interviews were useful in documenting the various factors underpinning this. The questions were distributed through a web link that was emailed to a contact person in Zambia and subsequently emailed to media workers. In order to guarantee anonymity on this topic, the responses were only available to Media Monitoring Africa(MMA) employees working on the project. In addition, information that could reveal the identity of the respondents was not required unless otherwise specified by them. The survey ran for a period of 10 weeks, from the 6th of July, 2015 to the 31st of September, 2015. A total number of 26 people responded to the survey with 15 responding to all the questions in the survey and 11 only answering some of the questions depending on how the questions were relevant to the respondents’ experiences. Figure 1: Sex of respondents 48 % 52 % Ch1> Raising awareness about gender discrimination amongst men is as important as getting women to report issues of gender based discrimination. Often perpetrators of gender discrimination are men and this is influenced by society’s understanding of what constitutes masculinity and feminities. Over half of the respondents were female. This is despite the general feeling amongst research participants that the media industry is still very male dominated particularly at management level. 8