How to use the Gender Transformative Communication Toolkit? Fig. 2 Gender Transformative Communication Continuum GENDER NEGATIVE GENDER BLIND GENDER SENSITIVE GENDER SPECIFIC GENDER TRANSFORMATIVE Acknowledging intersectionality and Global North-South relations The toolkit contains the Gender Transformative Communication Framework, topic-specific guidelines for communication, and a general checklist. As stated, the framework can be used to plan future communication and as a tool to assess existing communication materials’ level of gender responsiveness. Ideally, one might want to aim for the communication to be gender-sensitive, specific or transformative, i.e. tilting to the right side in the above representation of the continuum(Fig. 2), as opposed to gender-negative or gender-blind, i.e. the left side. A good exercise to become familiar with the continuum can be to rate existing communication materials and practices to see where they fit along it. In order to critically assess one’s communication material or strategy, it is a good starting point to ask questions that perhaps have not been asked before to reveal where the power lies. For example: What is the role of the Global North in the increase of carbon emissions of the Global South? How do images of childcare facilities at a woman’s workplace reinforce a woman’s role as a primary caregiver, and what would be the implications if this was reversed to show childcare services at a man’s workplace? In the latter example, this portrayal could lead us to question whether childcare was the responsibility of men, and whether more workplaces might provide childcare services, therefore potentially revealing to us who holds power and therefore the power to change. Clearly, a simple switch in the way we look at things can channel us towards asking questions that we might have not asked before. The upcoming sections describe in greater depth how each of the approaches can be used in communication materials specifically applied to the respective focus areas. 8 How to use the Gender Transformative Communication Toolkit?